Audible and MobilePlanet announced a retail partnership that provides discounted prices on AudibleReady handheld devices (including Palm OS and Pocket PC) for MobilePlanet customers who purchase an AudibleListener membership plan. The offer is valued at US$100 for each purchase through the end of 2003.
The promotion is available through the MobilePlanet Web store where AudibleReady HP, palmOne, and Toshiba devices are featured. This offer includes selected Pocket PC and Palm OS devices.
"MobilePlanet's customer base is a great match for Audible's content. The combination of AudibleReady handheld devices and the AudibleListener plan truly revolutionize a person's mobile listening experience and MobilePlanet is offering its customers a significant incentive when purchasing both," said Matthew Fine, Senior Vice President, Enterprise Development, Audible, Inc. "We are pleased to enter into a promotion that will expand the reach of Audible's retail availability while also increasing our brand awareness among MobilePlanet's 7.2 million shoppers."
"MobilePlanet is excited about this partnership and the opportunity to bring great value to our customers. We are confident that mobile professionals who shop with us, and are often at the leading edge of technology, will welcome the convenience of having bestsellers and periodicals available anytime and anywhere," said Steve Vivanco, Vice President of Technology, MobilePlanet, Inc.