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Samsung lanches new line-up of SUHD TVs
Posted on 5-Jun-2016 18:26. | Tags Filed under: News.

Samsung Electronics Co., Ltd.  has announced the New Zealand availability of its new line-up of SUHD TVs, offering new levels of picture quality with Quantum dot display, the world’s first boundless curved design and a smart user experience that makes it easy for consumers to access all their entertainment content in one place.


“Our new SUHD TVs represent our singular focus on innovation that matters most to consumers, by providing the very best picture quality for the home,” said Hyun Suk Kim, President of Visual Display Business at Samsung Electronics. “In 2016, we’re going beyond anything we’ve done before to offer a remarkable synergy of design, engineering and craftsmanship.”


Jens Anders, Director of Consumer Electronics for Samsung New Zealand, says “Samsung’s 2016 range of SUHD TVs are perfect for Kiwi homes thanks to the stunning boundless, 360 degree design that will integrate beautifully into any living space. The result is a truly immersive viewing experience.”


“We’ve made the entire Smart TV experience more intuitive than ever. This is achieved through our simplified Tizen OS and Smart Control remote, which allows users to control all of their content and connected devices with the one remote,” Jens continues. 


Samsung’s 2016 SUHD TVs feature a cadmium-free, 10-bit Quantum dot display, that takes into account the way that most consumers watch TV - with light in the room. Samsung designed its new SUHD TVs to deliver an optimum viewing experience, regardless of the lighting environment.


This year, all of the Samsung SUHD TVs will feature the ability to provide a premium high dynamic range (HDR) experience, with 1,000 nit HDR minimum for a higher level of contrast between light and dark images. New Ultra Black technology also significantly reduces light reflection, further enhancing picture quality with minimal glare. Inspired by nature, Ultra Black absorbs natural light the same way that a moth’s eye enables it to see better at night.


Samsung has designed the a boundless curved TV design, used in the KS9500 SUHD TV, providing a more immersive viewing experience. With no bezel that normally functions as the border, the viewer’s attention is focused purely on content on the screen.


Built on the Tizen operating system (OS), Samsung’s 2016 Smart TVs bring a new Smart Hub, designed to provide users with simple access to their favourite content all in one place. The home screen of the Samsung Smart TV allows users to access their favourite programs as soon as they turn on the TV.


The new Samsung Smart TV eliminates the need to juggle multiple remote controls. The Samsung Smart TV will automatically recognize the type of set-top box, game console, or home theater system that is connected to the TV. This allows users to control all of the external devices with the Smart Control remote — with no setup required.


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