Warner Music Group Announces Ringtone Agreement with Skype
Posted on 31-Jan-2006 22:11.
Filed under: News
Warner Music Group Corp. will make available master recordings from WMG's roster of recording artists as ringtones to the more than 74 million registered users of Skype.
In the coming months, consumers will be able to download master ringtones from WMG artists including Madonna, Green Day, Mike Jones, Paul Wall, D4L, T.I., and many more to Skype's Internet calling service for play back when Skype users receive incoming calls.
Madonna will be the sole artist to headline the 'Featured Artist' section of the Skype online retail store upon its launch. In addition, Skype's online retail store will feature master ringtones of "Hung Up," "Push" and "Sorry," the new single from Madonna’s latest album, Confessions on a Dance Floor, as well as past Madonna hits 'Like A Virgin," "Vogue" and more.
Skype's "Featured Artist Program" will showcase content from a single artist and will include a direct link to an artist-branded page where ringtones can be purchased.
The Skype retail store is expected to eventually expand to include ringback tones and other music-based personalization content from WMG artists.