Vodafone launches single tariff for data roaming in Europe
Posted on 15-Mar-2007 16:50.
Filed under: News
Vodafone has announced that customers in Europe will be able to surf the internet, check e-mail and access their business network when roaming abroad for a flat rate fee of €12 for every day of use.
The tariff will be available to Vodafone customers with mobile-enabled laptops from 1 July 2007 and the company sees it a a way to significantly lower the cost of data roaming for business customers and consumers alike.
The initiative draws upon two years’ experience of the voice roaming tariff called Vodafone Passport. Following the introduction of daily data tariffs in a number of Vodafone markets last year, Vodafone is now seeking to extend these benefits to customers throughout Europe who wish to use their laptops when travelling.
This new tariff replaces the ‘per Megabyte’ tariffs with a simple flat fee, up to a daily limit. The daily tariff enables Vodafone customers to send or receive data within a 24 hour period or one calendar day (depending on the Vodafone market) for a fixed fee of €12 excluding taxes.
The fixed fee covers consumption within either a 24 hour period or a calendar day, of up to 50 MB of data, after which the customer’s standard per-megabyte rate applies.
Vodafone will launch the tariff across the majority of its European footprint, including its principal European markets, on 1 July. It will be introduced into the remaining European markets soon thereafter. The €12 (excluding VAT) flat rate tariff is applicable when a Vodafone customer is roaming on Vodafone subsidiary networks in Europe. Should a customer roam onto another network then standard per megabyte charging will apply.
Vodafone also announced that from 1 July 2007 it will enter into reciprocal wholesale arrangements with any other European operator or operator Groups at a new lower wholesale rate for data roaming. Vodafone plans to offer special rates to other operators, charging a rate of €0.50 per MB for sessions above 200 KB.
Vodafone New Zealand currently charges its customers NZ$30 per MB when they roam on non-Vodafone networks overseas.