Microsoft Corp. has released a client for its MSN Direct service for Windows Mobile devices. The services was originally developed to be used in embedded devices, including watches.
Users are able to download and view information such as weather and stock updates; top news stories; and entertainment, sports and business news directly from th Today screen on their Windows Mobile smartphones.
“This is the first time MSN Direct content has been made available to mobile phones, and it is a strong next step for the delivery of MSN Direct content where customers have said they need it the most,” said Eric Lang, general manager of the MSN Direct initiative at Microsoft. “We are excited about the opportunities this new application will bring to mobile operators, consumers and the industry.”
After installing the technology preview on the device, customers can select content based on relevancy and preference. For more in-depth information on the topics a person is exploring, MSN Direct provides links that connect users to the relevant areas of the popular MSN Mobile portal.
The MSN Direct content is supplied by a number of partners, including Foreca Ltd. for current weather information, Comstock Resources Inc. for stock prices, and MSNBC for the wide gamut of news offerings.
Windows Mobile customers interested in downloading the MSN Direct technology preview can use either of the following methods:
• Via mobile browser. From the Web browser on their mobile phone, users go to http://phone.msndirect.com and follow the instructions on the page to download and install MSN Direct.
• Via PC. Users download MSN Direct to their PC and copy it over to their device using whatever software they normally use (such as ActiveSync). On the device, they click on the MSN Direct file to begin installation.
The MSN Direct application is free to download; MSN Direct requires data connectivity from a wireless carrier, which may charge additional fees. Consumers should check with their wireless provider for its coverage areas and service fees.