Vodafone New Zealand introduces monthly data packs for low mobile Internet usage
Posted on 1-Apr-2009 11:21.
Filed under: News
Vodadone New Zealand says nearly half a million customers are using the company's $1/day mobile internet casual rate - but customers still told them they want more so Vodafone is launching a $10/month mobile internet data pack.
For $10 customers get 100MB of data to use when they need it within the month. The mobile internet 100MB bundle rolls over each month but customers can opt out at any time. This is different from the casual data rate where the $1/day for 10MB data was reset every day.
“Customers have taken to the $1/day casual rate in the hundreds of thousands. They love the flexibility, they love the accessibility of the internet on the move and they tell us they want more. So now they can get ten times the amount on either Prepay or On Account and use it when they need it,” says Kursten Shalfoon, Vodafone’s GM of Internet and New Media.
“With 100MB customers can download 30-40 full track music singles, download the entire works of Shakespeare twenty times over or post thousands of updates to Bebo, Facebook, Twitter or another of the other social media pages from wherever they are in the country.”
The $10/month plan can be used either as a tethered modem or by putting your SIM directly into a Vodem or Vodafone Connect Card.
“Vodafone has lead the way with mobile data and we’re going to continue driving the market. Nobody else comes close to offering these kinds of rates in New Zealand and we’re not done yet. There’s more to come in the months ahead,” says Shalfoon.
The $10/month plan launches on 6th April for On Account customers and 15th April for Prepay customers.