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Adobe unveils Creative Suite 5 product family
Posted on 13-Apr-2010 08:40. | Tags Filed under: News.

Adobe unveils Creative Suite 5 product family
Adobe Systems Incorporated announced Adobe Creative Suite 5, a new release of its design and development software for creative workflow. Focusing on interactivity, performance and maximizing the impact of digital content and marketing campaigns across media and devices, the Creative Suite 5 product line brings full version upgrades of flagship creative tools while delivering significant workflow enhancements to designers and developers.

Featuring integration with online content and digital marketing measurement and optimization capabilities for the first time, Creative Suite 5 products include access to signature Omniture technologies, to capture, store and analyze information generated by Web sites and other sources. Additionally, a brand new component, Adobe Flash Catalyst, joins the Creative Suite, bringing in the ability to design interactive content without writing code and improve the collaborative process between designer and developer.

The Adobe CS5 product family also enables the creation of content and applications for the much anticipated releases of Flash Player 10.1 and Adobe AIR 2, which are optimized for high performance on mobile screens and designed to take advantage of native device capabilities for a richer, more immersive user experience.

The new lineup is headlined by Adobe Creative Suite 5 Master Collection, which includes, in a single package, all of Adobe’s renowned Creative Suite tools, such as Photoshop CS5, Illustrator CS5, InDesign CS5, Flash Catalyst CS5, Flash Professional CS5, Dreamweaver CS5, Adobe Premiere Pro CS5 and After Effects CS5.

These tools are also available separately or in one of the five Creative Suite editions. The complete Creative Suite 5 lineup includes Creative Suite 5 Master Collection, Creative Suite 5 Design Premium, Creative Suite 5 Web Premium, Creative Suite 5 Production Premium and Creative Suite 5 Design Standard, as well as 15 point products, associated technologies and integration with new Adobe CS Live Services (CS Live Services are complimentary for a limited time).

“While Creative Suite 5 continues Adobe’s storied history of delivering astonishing new creative features, this release first and foremost addresses the challenges facing publishers and creatives worldwide—how to build profitable businesses around digital content,” said Shantanu Narayen, president and chief executive officer at Adobe. “By coupling sophisticated online business analytics with dazzling creative tools, we’re ensuring that publishers, designers and marketers can create, deliver and optimize beautiful, high-impact digital experiences across media and devices.”

More than 250 new features have been integrated into the Adobe Creative Suite 5 Master Collection. InDesign CS5 is powering the transition to digital publishing with new interactive documents and enhanced electronic reader device support. Image creation and editing get a boost in Photoshop CS5 with Refine Edge, which offers better edge detecting technology and masking results in less time. Photoshop CS5 also includes the ability to remove an image element and immediately replace the missing pixels with Content-Aware Fill. New stroke options allow Adobe Illustrator CS5 users to create strokes of variable widths and precisely adjust the width at any point along the stroke.

Adobe Photoshop, Adobe Premiere Pro and After Effects are now native 64-bit applications on both Mac and Windows, allowing users to work more fluidly when working on high-resolution projects. The highly anticipated NVIDIA GPU-accelerated Adobe Mercury Playback Engine allows Adobe Premiere Pro CS5 users to open projects faster, refine effects-rich HD sequences in real time and play back complex projects without rendering.

Adobe Creative Suite 5 products integrate with new Adobe CS Live, a set of five online services that accelerate key aspects of the creative workflow and enable designers to focus on creating their best work. CS Live online services currently include Adobe BrowserLab, Adobe CS Review,, Adobe Story and SiteCatalyst NetAverages from Omniture.

Adobe Creative Suite 5 products are scheduled to ship within 30 days, with availability through Adobe Authorized Resellers, the Adobe Store and Adobe Direct Sales. Estimated street price for the suites is expected to be US$2599 for Master Collection CS5, US$1899 for CS5 Design Premium, US$1799 for CS5 Web Premium, US$1699 for CS5 Production Premium and US$1299 for CS5 Design Standard. Upgrade pricing and volume licensing are available. Adobe CS5 products integrate with Adobe CS Live Services, which are complimentary for a limited time.

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