Geekzone: technology news, blogs, forums
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.
More than 250 million mobile email subscribers by 2014 says IDC
Posted on 15-Sep-2010 10:06. | Tags Filed under: News.

The market for business mobile email continues to expand at a dramatic pace. Although revenues are forecast to grow at a compound annual growth rate of 13.2% over the 2009-2014 forecast period, a new International Data Corporation (IDC) report predicts that the number of subscribers worldwide will grow at a CAGR of 36.5% through 2014.

Multiple factors are contributing to this growth, with the rapid adoption of smartphones leading the way. Currently, 20% of all mobile phones are smartphones and IDC forecasts smartphone shipments to grow 55.4% in 2010.

For corporate-liable deployments and individual-liable business use of smartphones, email is typically the first application enabled and one of the most pervasive. Such device growth affords strong business mobile email adoption over the next several years. Other factors driving the rapid adoption of mobile email include new players and innovations on the mobile OS front, and better service offerings from wireless carriers that include mobile data services.

"The growing number of individual-liable devices that organizations are allowing to access business data is a significant driver of business mobile email," said Stephen Drake, program vice president, Mobility and Telecom. "This is often the first and most critical business application for this user base."

Looking at the market from a vendor perspective, two players dominated the market in 2009. RIM continued its dominance of the business mobile email market with $287.8 million in business mobile email revenues and a commanding 57.2% market share (based on revenues). While many business users rely on BlackBerry devices for secure business mobile email, the growing popularity of these devices among consumers has enabled RIM to capitalize on individual-liable business user opportunities.

Meanwhile, Microsoft, with 71.5% share of the subscriber market in 2009, experienced tremendous subscriber growth with its ubiquitous Exchange Active Sync across key mobile OSs, including iPhone, Symbian, its own Windows Mobile, and webOS.

IDC says in 2010 and 2011, Microsoft is poised to continue this growth with the explosion of the Android OS and the launch of Windows Phone 7.

comments powered by Disqus

Trending now »

Hot discussions in our forums right now:

WiFi and 3G/4G controlled Wall Switches
Created by maxeon, last reply by wbx0838 on 26-Oct-2016 17:46 (21 replies)
Pages... 2

Gigabit cable now available
Created by sub, last reply by gingereejit on 28-Oct-2016 07:25 (179 replies)
Pages... 10 11 12

RNZAF Boeing 757 breaks down when carrying PM. RNZAF must have an atrocious dispatch reliability figure.
Created by amiga500, last reply by frankv on 28-Oct-2016 07:24 (89 replies)
Pages... 4 5 6

Is it me, or have Trade Me prices increased?!
Created by Geektastic, last reply by mattwnz on 27-Oct-2016 14:58 (32 replies)
Pages... 2 3

Working for Spark - Customer support / Contact Centre
Created by goodfox, last reply by quickymart on 27-Oct-2016 21:40 (28 replies)
Pages... 2

Sugar In Food
Created by Geektastic, last reply by dipkiwi on 27-Oct-2016 16:17 (29 replies)
Pages... 2

Galaxy Note 7 Announcement and Owners' Thread
Created by eracode, last reply by JeremyNzl on 26-Oct-2016 19:35 (1201 replies)
Pages... 79 80 81

4G 700MHz network
Created by nztomas, last reply by coffeebaron on 27-Oct-2016 14:43 (11 replies)