New Zealanders will be some of the first in the world to get their hands on the new Windows Phone 7, which goes on sale later this month in line with the global launch.
Mark Bishop, Windows Phone Business Manager at Microsoft New Zealand says Windows Phone 7 has the smartest of the smarts and Microsoft is set to compete aggressively with other offerings.
“We think the time is right for a different kind of phone – people’s needs and expectations of phones are increasing and there is a great opportunity in the smartphone space to offer a different experience. We have built a phone for people that don’t want to live on their phones, but rather have phones that help them live their lives, doing more in less steps. The lines between our work and home lives have blurred – Windows Phone 7 will deliver an innovative set of features for social networking, entertainment and marry those with our traditional strengths in messaging and productivity.”
Windows Phone 7 is designed to bring together what customers care about most, quickly and easily through the ‘glance and go’ functionality.
The Windows Phone 7 will be launched initially on the Vodafone network, making them Microsoft’s premier partner for launch
Vodafone’s GM of Business Marketing, Becky Lloyd says, “We are delighted to be working with Microsoft to launch this fantastic new smartphone to New Zealanders and to be Microsoft’s premier partner for launch. The combination of Windows Phone 7 with our smart network is going to provide an exciting smartphone experience for our customers.”
More than 1,700 people have downloaded the developer tools for building applications for the Windows Phone 7 in New Zealand. Gavin Jones, Senior Developer at Enlighten Designs says the Windows Phone 7 is a fantastic and easy platform to develop applications on.
“I am really excited about the fact it seems such a simple platform to design and develop applications – the tools are easy to use and Microsoft has leveraged a lot of its existing technology. It is also fantastic to see that the design tools are free to download, and having the local Microsoft New Zealand team to talk to and ask questions has made it a lot easier to get involved and make our mark on the Windows Phone 7.”
Vodafone is launching with the HTC 7 Trophy. The phones can be purchased as part of a Vodafone pricing plan, or alternatively, Prepay customers can buy handsets for $899.