"If Mac OS simply had no reasonable substitute, Apple's vigorous advertising would be wasted money," Alsup continued, referring to such marketing as Apple's aggressive "Get a Mac" television ads. "The advertising campaigns suggest a need to enhance brand recognition and lure consumers from a competitor."http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9120840&intsrc=hm_list
Riiiight, so if I ever have a monopoly myself in the future I shall just spend a few million on advertising to save myself on the billions I'd lose if my monopoly got broken.
Ignoring the whole point that even a monopoly still has reasons to advertise. D'oh
Other related posts:
Windows Live Spaces is Dead, Long Live Wordpress!
Maemo + Moblin = MeeGo
SEO & Web Analytics/Marketing
Comment by cokemaster, on 27-Nov-2008 22:15
You don't have to use Mac OS X.
You don't have to buy a Mac.
Whats the problem?
Comment by JoeBloggs, on 28-Nov-2008 13:41
That case is entirely subjective. If the judge woke up on a different side of the bed, it could have gone the other way. America's realist law in full swing. Apple just has the most charismatic and convincing lawyers.
Add a comment
Please note: comments that are inappropriate or promotional in nature will be deleted.
E-mail addresses are not displayed, but you must enter a valid e-mail address to confirm your comments.
Are you a registered Geekzone user? Login to have the fields below automatically filled in for you and to enable links in comments. If you have (or qualify to have) a Geekzone Blog then your comment will be automatically confirmed and placed in the moderation queue for the blog owner's approval.