Previously this has never been a problem, but yesterday I was unable to make a single phone call or access anything on the 3G network (email or web) from 0730 until after 2000hrs!
My wife spoke to a number of people at work in Wellington this morning who had been unable to even get signal bars on their iPhones all day and missed meeting up with friends etc because they had no comms.
I actually rang VF in the middle of the day who admitted that the cell site was 'at capacity'. I do not know why this has never been the case in previous years.
Especially embarrassing since Vodafone have sponsored the event before (I do not know if they did so this year).