Announcement from 2 degrees

Forums › 2degrees › Announcement from 2 degrees

ajw

879 posts

Ultimate Geek

Topic # 107092 7-Aug-2012 10:08
2degrees tipped to announce millionth customer, new investor. http://www.nbr.co.nz/article/vodafone-41000-loses-more-mobile-customers-ck-119324

1 | 2 | 3

BDFL
43672 posts

Uber Geek

Administrator

Trusted

Geekzone

Subscriber

Reply # 668808 7-Aug-2012 11:31
Just received: 2degrees makes it 1,000,000 in three years New Zealand’s newest mobile provider has continued its rapid growth, winning the support of more than a million Kiwi consumers and businesses after just three years in the market. 2degrees Chief Executive Eric Hertz says the company now has more than 1,000,000 customers, a third of which have brought their 021 or 027 number to the network. In total, that’s 21% of the mobile device market. “More than a million New Zealanders have made it clear they wanted choice and competition in the market. Kiwis have become increasingly attached to their mobile phone and are savvy when it comes to value, service and easy to understand products,” says Mr Hertz. “Seeing three players compete to win – and keep – customers is a fantastic outcome for all mobile users. Competition is bringing down prices and increasing the range of devices available. ” 2degrees launched nationwide 2G services to the prepay market in August 2009, acquiring 206,000 customers within six months. By March 2011, with a 3G network and post-pay service in place it had grown to over 580,000. Passing the one million customer mark, the company now serves the business market, is one of the approved providers to government, operates with 35 stores across New Zealand and has more than 700 staff. Mr Hertz says the pace of 2degrees growth is rapid, a little faster than expected - and there’s more to come. “We started by halving the price of prepay voice and text, then drove value with Carryover minutes that last up to a year. More recently, we launched Shared Data, so customers get to use what they’ve paid for across multiple devices.” “We’ve got more of this ‘simple innovation’ up our sleeve. It’s all about getting people to feel more comfortable about using mobile,” says Mr Hertz. “New Zealand remains an attractive market for a mobile innovator. There are still great opportunities to deliver better value for New Zealanders.” At a national level, mobile competition is already making a difference. Last year, 2degrees commissioned research with New Zealand Trade and Enterprise which showed increased mobile competition had driven $2.24 billion of value to the New Zealand economy. Maintaining that competition is expected to drive a further $7.8 billion by 2021. Background facts on 2degrees: $450m invested to date. New Zealand based 24x7 customer care 97% coverage Prepay and Pay Monthly services for the consumer and business market Mauricio Freitas (Geekzone Admin, Devil's Advocate, my blog, technology disclosure, my tweets, Web Performance Optimization) Geekzone Price comparison \| Amazon Kindle order page \| How to get the best out of Geekzone \| New Zealand IT Jobs \| Geekzone News \| Jinglebugs

BlueShift

571 posts

Ultimate Geek

Reply # 668812 7-Aug-2012 11:34
Woohoo, congrats 2Degrees! I think I'm 3, maybe 4 of those million...

NonprayingMantis

3604 posts

Uber Geek

Reply # 668823 7-Aug-2012 11:46
No word on ARPU yet then? That will be the real test of success and longer term sustainability of the business.

ibuksh

365 posts

Ultimate Geek

Reply # 668854 7-Aug-2012 12:30
BlueShift: Woohoo, congrats 2Degrees! I think I'm 3, maybe 4 of those million... Iam 4 of the million as well. everyone in my house is now on 2degrees

stevenz

1965 posts

Uber Geek

Subscriber

Reply # 668864 7-Aug-2012 12:39
s/customers/connections "You are" = "You're" - Not "Your". "They are" = "They're" - Not "Their" or "There". You probably mean "lose" not "loose". There's no such word as "Alot". On the internet, wasting time, since '89.

networkn

4730 posts

Uber Geek

Trusted

Subscriber

Reply # 668867 7-Aug-2012 12:47
Not much point in 1M customers if you can't make any money :) Yes yes I know it's not as simple as that!

BuzzLightyear

121 posts

Master Geek

Reply # 668904 7-Aug-2012 13:19
networkn: Not much point in 1M customers if you can't make any money :) Yes yes I know it's not as simple as that! That will be their next announcement!

ajw

879 posts

Ultimate Geek

Reply # 668909 7-Aug-2012 13:22
BuzzLightyear: networkn: Not much point in 1M customers if you can't make any money :) Yes yes I know it's not as simple as that! That will be their next announcement! Why all the negativity.

Spong

325 posts

Ultimate Geek

Subscriber

Reply # 668962 7-Aug-2012 13:46
Well done 2Degrees and well deserved. You'd have a lot more customers too if there weren't so many VF and Telecom customers that are just too lazy to get off their behinds, and see how much better value and service they'd get by changing to you.

oxnsox

1500 posts

Uber Geek

Reply # 668969 7-Aug-2012 13:48
It's unlikely they're making money whilst they're still expanding their own network base. But they've got a customer base now which has more revenue potential than one you don't have..... Well done the 2 degs. team.

networkn

4730 posts

Uber Geek

Trusted

Subscriber

Reply # 668970 7-Aug-2012 13:49
Spong: Well done 2Degrees and well deserved. You'd have a lot more customers too if there weren't so many VF and Telecom customers that are just too lazy to get off their behinds, and see how much better value and service they'd get by changing to you. Actually I don't agree with this comment. I know PLENTY of customers who have moved from 2d to other providers due to substandard service BY 2D, less coverage and overall, worse VALUE (rather than absolute price). VF isn't (I imagine) interested in competing solely on price.

networkn

4730 posts

Uber Geek

Trusted

Subscriber

Reply # 668973 7-Aug-2012 13:49
oxnsox: It's unlikely they're making money whilst they're still expanding their own network base. But they've got a customer base now which has more revenue potential than one you don't have..... Well done the 2 degs. team. They still have a fair way to go, I would be surprised if they made a significant profit for a while.

ajw

879 posts

Ultimate Geek

Reply # 668977 7-Aug-2012 13:52
networkn: oxnsox: It's unlikely they're making money whilst they're still expanding their own network base. But they've got a customer base now which has more revenue potential than one you don't have..... Well done the 2 degs. team. They still have a fair way to go, I would be surprised if they made a significant profit for a while. At least they have the balls to build their own network.

networkn

4730 posts

Uber Geek

Trusted

Subscriber

Reply # 668980 7-Aug-2012 13:54
Yah because neither Telecom or VF already did that.. Oh wait...

ajw

879 posts

Ultimate Geek

Reply # 668986 7-Aug-2012 13:57
networkn: Yah because neither Telecom or VF already did that.. Oh wait... It took time for both to build nationwide networks.

1 | 2 | 3