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  Reply # 491984 11-Jul-2011 12:18 Send private message

Smartphone Use

I thought this data would interest some people as it touches on the topic immediately above. This is the ComScore MobiLens research and is the most current info for Europe, the market that's closest to NZ in habits. As far as I can tell, there's no NZ-specific data available unless you pay for it. The figures represent the proportion of smartphone users engaging in those activities and cover the most recently analysed quarter.

Photography - 57.5%
Social networking - 18.0%
Gaming - 25.3%
Recording video - 26.1%
Listening to music - 25.0%
Watching TV and/or video - 5.7%

The TV/Video numbers are significantly lower than the other activities. I don't have numbers for the previous quarters so I don't know how it's trending, but in my estimation, it'll be growing.




Galaxy S has gone to its new owner. HTC Sensation has gone to its new
owner. Now using Galaxy S3. Eagerly awaiting release of the Note 3.

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  Reply # 491989 11-Jul-2011 12:21 Send private message

You know what I want from HTC in a future firmware release for the HTC Sensation: a hardware accelerated browser




Current Devices: HTC One
Old Devices: SGS I9000, HTC Sensation, SGSII I9100, Asus Transformer, Samsung Galaxy S3

Consultant @ProvokeZoo

All comments are my own opinion, and not that of my employer unless explicitly stated.

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Telecom NZ

  Reply # 491996 11-Jul-2011 12:26 Send private message

ArtooDetoo: Smartphone Use

[snip]
Photography - 57.5%
Social networking - 18.0%
Gaming - 25.3%
Recording video - 26.1%
Listening to music - 25.0%
Watching TV and/or video - 5.7%

The TV/Video numbers are significantly lower than the other activities. I don't have numbers for the previous quarters so I don't know how it's trending, but in my estimation, it'll be growing.


They didn't happen to mention what percentage of users ACTUALLY MAKE PHONE CALLS, did they? :-)

Cheers - N


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  Reply # 491997 11-Jul-2011 12:27 Send private message

lokhor: You know what I want from HTC in a future firmware release for the HTC Sensation: a hardware accelerated browser


Agree completely (and a fix for the text entry woes in the desktop UA mode for the browser!).




Twitter: @nztechfreak
Blogs: AndroidNZ.net


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  Reply # 492002 11-Jul-2011 12:36 Send private message

ArtooDetoo: Smartphone Use

I thought this data would interest some people as it touches on the topic immediately above. This is the ComScore MobiLens research and is the most current info for Europe, the market that's closest to NZ in habits. As far as I can tell, there's no NZ-specific data available unless you pay for it. The figures represent the proportion of smartphone users engaging in those activities and cover the most recently analysed quarter.

Photography - 57.5%
Social networking - 18.0%
Gaming - 25.3%
Recording video - 26.1%
Listening to music - 25.0%
Watching TV and/or video - 5.7%

The TV/Video numbers are significantly lower than the other activities. I don't have numbers for the previous quarters so I don't know how it's trending, but in my estimation, it'll be growing.


Interesting information, GSMarena had a similar survey a while back that was really illuminating too (http://www.gsmarena.com/mobile_phone_usage_survey-review-592p12.php)

About 40% watch video daily, and of those about 15% watch video daily (from the infographic, so percentages are best guess, they don't differentiate what kind of video - mostly youtube I expect). Another 10% say they would watch video on their device if they could.

Watching video streaming via DLNA or cable was rated "not needed" by 45% (I guess most of the remaining group in the infographic), but interestingly 20% of people rated it the "most missed" feature (second only to video calling).

I think video use will steadily increase year-on-year going forward.





Twitter: @nztechfreak
Blogs: AndroidNZ.net


Foo

441 posts

Ultimate Geek


  Reply # 492007 11-Jul-2011 12:40 Send private message

Talkiet:

They didn't happen to mention what percentage of users ACTUALLY MAKE PHONE CALLS, did they? :-)

Cheers - N



That's because it's completely irrelevant. If you need to make phone calls, buy a phone. Oh wait. :-p

Foo

441 posts

Ultimate Geek


  Reply # 492011 11-Jul-2011 12:44 Send private message

Yep, video consumption on mobile devices is going to increase dramatically over the netx few years, but bearing that in mind, you need to actually have a use case for it.

If you travel a lot like TalkieT or have long commutes, I can see that being a big part of viewing. I guess there are people who would use it in the same manner as they may have watched TV in bed. For me, I like to unwind when in bed and prefer to read. I don't have a big commute and walking to work means I listen to audiobooks or music instead.

Absolutely agree with NZTF - making a purchase without analysis of current usage and intended usage is not a good thing to do.

On a completely unrelated note - are there any micro SD cards beyond 32GB or is that the current maximum (or absolute maximum?)

1032 posts

Uber Geek

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  Reply # 492019 11-Jul-2011 12:56 Send private message

Talkiet:
ArtooDetoo: Smartphone Use

[snip]
Photography - 57.5%
Social networking - 18.0%
Gaming - 25.3%
Recording video - 26.1%
Listening to music - 25.0%
Watching TV and/or video - 5.7%

The TV/Video numbers are significantly lower than the other activities. I don't have numbers for the previous quarters so I don't know how it's trending, but in my estimation, it'll be growing.


They didn't happen to mention what percentage of users ACTUALLY MAKE PHONE CALLS, did they? :-)

Cheers - N



No. If they're anything like my kids, they probably don't. :-)




Galaxy S has gone to its new owner. HTC Sensation has gone to its new
owner. Now using Galaxy S3. Eagerly awaiting release of the Note 3.

1032 posts

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  Reply # 492028 11-Jul-2011 13:07 Send private message

NZtechfreak:

Interesting information, GSMarena had a similar survey a while back that was really illuminating too (http://www.gsmarena.com/mobile_phone_usage_survey-review-592p12.php)

About 40% watch video daily, and of those about 15% watch video daily (from the infographic, so percentages are best guess, they don't differentiate what kind of video - mostly youtube I expect). Another 10% say they would watch video on their device if they could.

Watching video streaming via DLNA or cable was rated "not needed" by 45% (I guess most of the remaining group in the infographic), but interestingly 20% of people rated it the "most missed" feature (second only to video calling).

I think video use will steadily increase year-on-year going forward.



The difference between the surveys is that GSMArena is canvassing responses from its highly tech-focussed readership while ComScore's results reflect the smartphone using population at large. As they say themselves,

"And while the results can most probably apply to mobile phone enthusiasts all over the world they are hardly accurate as far as the whole world population is concerned. The thing is you, our faithful audience, are not exactly the average phone users. Being so informed and passionate about cell phones (why would you else be here reading all those long reviews) you tend to spend more time with your phone and use most of the features."

I do agree that mobile video watching will increase but I predict its growth on smartphones will be glacial for the next few years.




Galaxy S has gone to its new owner. HTC Sensation has gone to its new
owner. Now using Galaxy S3. Eagerly awaiting release of the Note 3.

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Master Geek
+1 received by user: 1


  Reply # 492094 11-Jul-2011 15:26 Send private message

On a completely unrelated note - are there any micro SD cards beyond 32GB or is that the current maximum (or absolute maximum?)


Yep there are 64GB cards in the works now, but I don't think many current devices will actually support them, unless software / firmware updates are applied

http://www.phonearena.com/news/KINGMAX-introduces-worlds-first-64GB-microSD-card_id19094

http://dailymobile.se/2009/10/19/press-sandisk-starts-shipping-64gb-memory-cards/


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+1 received by user: 1


  Reply # 492095 11-Jul-2011 15:28 Send private message

I just successfully updated the software of my Sensation, it is now 1.35.707.1 :)

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  Reply # 492103 11-Jul-2011 15:44 Send private message

scoobydoo: I just successfully updated the software of my Sensation, it is now 1.35.707.1 :)


Damn you I want the new version! 




Current Devices: HTC One
Old Devices: SGS I9000, HTC Sensation, SGSII I9100, Asus Transformer, Samsung Galaxy S3

Consultant @ProvokeZoo

All comments are my own opinion, and not that of my employer unless explicitly stated.

430 posts

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+1 received by user: 19

Subscriber

  Reply # 492104 11-Jul-2011 15:48 Send private message

lokhor: Damn you I want the new version! 


After noticing your sig just now about XT's blazing fast network. I had to top up the sim from my T stick today so thought i'd put it in the sensation to do it. And got pretty good speeds, not the fastest i've seen, but the fastest i've got out at my work. Not bad, considering i was relying on 2100 only.  

Foo

441 posts

Ultimate Geek


  Reply # 492105 11-Jul-2011 15:51 Send private message

scoobydoo: I just successfully updated the software of my Sensation, it is now 1.35.707.1 :)


So, what did that add/improve/fix/break? Tongue out 

93 posts

Master Geek
+1 received by user: 1


  Reply # 492106 11-Jul-2011 15:52 Send private message

lokhor:
scoobydoo: I just successfully updated the software of my Sensation, it is now 1.35.707.1 :)


Damn you I want the new version! 
\

Have you tried to update it? Settings - About Phone - Software updates

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