The things that I've done differently:
- Facebook authentication required to buy or sell (but not browse)
- Show how many NZ-based Facebook friends a seller has - this is a sort of 'social trust metric'
- Simplified listing creation (one page with inline file uploading)
- Buy now only (I did this to keep things simple, could add auctions later)
- Cross-posting of listings onto your Facebook page, so that your friends can see what you're selling
- Discount for friends - so if a friend buys your item, you can optionally give them a 5, 10, 20% discount
- No listing fees, unlimited photos, success fee of ?% if someone outside your friend circle buys your item
The idea comes from a friend who was selling up all his stuff and heading off overseas, he found the Trademe listing process to onerous, plus shipping goods etc etc, he just wanted to be able to quickly list a bunch of things and sell them to people who could come and pick them up. I also saw 'soldsie', which lets people with Facebook pages easily list and sell stuff on their pages, and I just thought, a direct frontal assault on Trademe (like Wheedle is doing) is retarded, but doing something that helps people easily sell stuff to friends could be a way to get started.
Anyway - what do people think? Shall I release it and let you all ridicule me? ;)