bfginger:"I have been looking at hx700 and x8000h but in 65"+ range."
in 65" the HX700 is VA and the X8000H is IPS so the HX700 will have much better contrast.
im actually confused about what is better after looking at rtings.
tvs with better contrast seem to be less bright in this price range so do I need to choose between dark room and bright room performance?
i feel like brightness must be important especially given that it drops over a tvs lifespan