DS9: I and everyone I know who has SKY has no interest in NBA, I also asked around work and the content most people want is another HD movie channel, more International Cricket (England and South Africa) and a SyFy channel, out of about 25 males (I will not tell you what the ladies wanted) not one asked for more NBA. SKY have to cater for a wide range of tastes and yes I would like more but we are a small market and get serviced very well for sport.
Well I and everyone I know have A LOT of Interest in the NBA. And ZERO Interest in Cricket. (Sorry but it's a boring sport). Agree with you on the SyFy Channel. We need that channel it would be awesome. Like I said why not have the Channel, that's money they're losing out on, I know hundreds of people personally that want more NBA/NFL/Baseball/Fuel TV (UFC/MMA) content. A dedicated channel to cater for these would be awesome!