dafman: The average Sky customer pays around $130 per month.
For $30 per month, you can pick up two streaming services (egNetflix and Lightbox) which would cover the films, TV series and docos on Sky. And you get the added benefit of watching programs of choice (1) when you want, and (2) uninterrupted, ie no more Sky promo ads every five minutes!
So the balance, $100 per month is basically the sport (rugby) premium - the value proposition question is this: Are you happy to pay $1,200 each year ($25 per week) for sport? If yes, stay with Sky, if not, jettison them.
Sky ARPU is something like $80, not $130