I see in the news reports on the Herald, John Fellet looks like he is even grumpier than his normal "sparking" demeanour...time for a radical rethink of the business model at Sky HQ methinks...!
Subscribers dropping, investors running for the hills, customer service in disarray, package inflexibility, shaking their existing customers upside down for every last cent (although Sky call it 'upselling")....Sky very quickly doesn't look to be in such good shape...
Its the same as it was last year and next year. Subscriber numbers are falling, by small amounts, but it is significant. What I don't get is the never-ending comparisons with Netflix and other SVOD. Basic is a perfectly relevant member of Pay TV, if they removed the sports subsidy and made it $20. There is very very little overlap with NF, LB, Neon.
So its ONLY about sport. Whoever provides sport will have to do what Sky does, be forced to pay a great deal for it. There is no getting around that. Overseas sports providers charge a similar amount to NZ$60, which is what Fanpass costs and what Sport would probably cost if the subsidy as taken off Basic. If Netflix took over sport in NZ from Sky they would have to charge that. If they took half, it would be charged at lower rates, as would Sky, but many of us would need both, the UK situation.
Best to talk numbers, than emotion.
So true about Netflix.
If you were going to compare Netflix and other SVOD to Sport on SKY it would be either all the games shown one after the other even though they were played hours or days ago or 5 or 6 hours of live content a week but the ability to watch games from the last 10 years to fill up the rest.
The other thing that will happen is that if you like 4 sports say it will be at least $20 per sport per month and you might still only get a subset of the sport.
yep. Sport is a whole different issue, and thats where the Sky hate comes from, IMHO. You can't work around what Sky has to pay. All in one place does give rise to the M word. But it also can be efficient, as long as they are rorting us, and the ROI in the financial reports shows they aren't.