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836 posts

Ultimate Geek
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Topic # 214299 5-May-2017 14:03
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Just got this email from Fan Pass. I found the old price to be good value. Not so much now.

 

 

 

We wanted to let you know about some changes we’re making to the passes available on Fan Pass. We wanted Fan Pass to give Kiwis the freedom to dip in and out of sport by offering short-term flexible passes. However, sports rights aren’t cheap and it’s just not stacking up for us as much as we’ve tried to make it work. So we’ve had to make the following changes which will affect you:- From 24th May, you’ll no longer be able to get a Day or Week pass on Fan Pass.

- The cost of the Month pass will increase from $55.99 per month to $99.99 per month from 24th May.

- We’ll be introducing a 6 Month pass which will be a one-off payment of $329.99. It’s a big payment upfront but it still works out as less than $2 a day which is pretty good value. That could give you the entire All Blacks Season from kick off to the final whistle.

If none of these changes are your cup of tea, SKY have got an offer where you can join SKY with no joining fee and get a $150 account credit on a 6 month Basic contract. If you want further information, call SKY on 0800 800 759. The team at Fan Pass will still be working hard on the side line to make sure you’ve got a great sport streaming service to watch SKY Sport 1-4 and Pay-Per-View Events. Thanks


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892 posts

Ultimate Geek
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  Reply # 1779876 11-May-2017 20:50
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Ok. So I just listened to that Newstalk ZB interview. 

 

That woman is not wrong about the content etc, but she is living in the past about 10 years ago and she has not caught up. Completely delussional. What is this crack shes smoking about the internet being less reliable than satellite. Um last time I checked there was a bit of bad weather the internet worked pretty sweet. Fibre is exponentially more reliable than satellite.

 

Their business model is out of date. Sky if your reading this here are some tips:

 

1) Firstly, the world has changed. Human habits have changed. What people want from TV content is completely different to what they wanted 10 years ago. People want to watch what they want when they want (Bar Live streams). Sky have somewhat covered this with my sky, but even that seems to have limitations like storage on hard drives, and you have to rewind and fast forward through content to get to what you want. People come home from work, might watch 1 or two things per night. I mean I get up at 5:30am and get home about 4PM each day. Deal with kids for 3 hours then its 7pm. I have about 1-2 hours max before I crash out. Thats 1 League game, or 1 episode of something, and 30 minutes to an hour on the web before I hit the sack for the next day. So when I want to watch it. I want to start it from the beginning, not fast forwarding/rewinding. Perhaps you could put sport on Neon. I would pay for that. 

 

2) Sky need to have a 10 year plan to phase out satellite. And reduce operating costs. Its great for some areas, but in 10 years it will be obsolete. I think keeping units like mysky are still feasible in the short to medium term. But having a simple set top unit that streams neon or an app for a smart TV/chromecast would be much better. The public is somewhat less retarded than they were 10 years ago, and most people can manage to set up netfix or get someone in their family to do so. So why is sky not this simple?

 

3) Let people buy what they want. Paying like $100+/mth for a whole heap of crap they are never going to watch is exactly what the issue is. I am certain that this is the MAIN reason MOST people are canning it. And the main reason why there is a backlash of muppets stealing the content.

 

The numbers don't lie. Even if sky can deliver the consumer LESS content, but MORE of what they prefer, and a price that is a bit lower than what they are paying now then they will increase your subscriber numbers, rather than shedding them. Stop playing the hard done by card. sky made a 140 million dollars last year. But this is getting smaller every year. And if they don't do something about their model then they are going to start bleeding, most people I know are canceling, thinking about cancelling. Or have tried to cancel and sky have made the process too hard for them to do so.

 

I rekon sky need to let people build their own packages. Sky can still price them however they prefer so they still cover their costs and then a bit, but if they deliver the content extremely cheaply over the web, with a platform they already own NEON has, then they might end up just selling someone sport, it might cost $60 a month for a few sports channels, but the user is happy, you have another subscriber, so its revenue you wont have otherwise. 

 

TVNZ and mediaworks are more than capable of having some of their content available online. Hell they even throw advertisements in too.

 

What is happening right now, Is more people are cancelling. So the main way sky can increase operating profit is to put the price up, and cut costs. But if sky put the price up, MORE people WILL cancel people are FED UP. In my opinion some revenue is better than NONE, since sky have paid for the rights to the content anyway. So why not go for a model like Xero has, where you MAXIMIZE subscribers.






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