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  # 1933297 10-Jan-2018 07:20
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When is Sky going to go 4K? That would set them apart.





Swype on iOS is detrimental to accurate typing. Apologies in advance.


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  # 1933301 10-Jan-2018 07:25
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Batman:

 

When is Sky going to go 4K? That would set them apart.

 

 

Sky UK launched 4k in mid 2016.  So if history is anything to go by then Sky NZ will launch it between mid 2021 and mid 2013.

 

Just an educated guess.


 
 
 
 


epr

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  # 1933308 10-Jan-2018 07:32
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tdgeek:

cyril7:


Lets be clear, our ability to stream from whatever sources we want (with out resource to VPN's or DNS dancing) is a result of an archaic monopoly having hoovered up all the licences that exist, resulting in every turn you make is snookered without paying their tax.


So it may be true that they have a business case, and clearly legal licence to do this, but while they hold this content in their hand until you grease their palm handsomely to access it, which is clearly well over the real value of worth, then we are all screwed.


The sooner they are out of business, the better.......................................


 


Cyril  



They dont own the only hoover. The others cannot afford or decide not to afford a sport service that is premium. I wouldnt buy Sky for Basic, I buy it for sport. And I get looked after handsomely with that. Sport isn't cheap so I am not paying Sky a rorting cost, I am paying the sports owners what it costs.


I see Sky don't offer Netflix originals, not sure why.....



You cannot buy what is not being sold Netflix doesn't sell its originals to countries that have Netflix.

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  # 1933313 10-Jan-2018 07:40
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Apsattv:

 

tdgeek:

 

rugrat: Sky won't be going into streaming any time soon.
Also from story customer loss is expected to slow down to 12000 a year.

brokers comment on sky


Sky chief executive John Fellet said then that "now was not the time for a massive conversion of its core business" to a video-on-demand model.

 

 

 

Saw that. What do you do? They are stuck with Optus for a couple of years yet, adding SVOD for all channels will add costs as they would then pay for two transmission services, with CDN etc. All they can do right now is slash costs. Centralise to one building for a start and drop the brick and mortar costs as well as the staff. They dont need 10 or 12 or whatever it is locations. meanwhile that that love sport will be happy to soldier on blissfully!

 

 

They have already started the move to fibre ip delivery. All of Skys channel are available via Vodafone fibre service. But they are miles away from dropping satellite. They are in the business of Linear content delivery. Satellite is the best way for them to achieve that at the moment. By my count dropping the SD feeds and with the changeover fully to DVB-S2 they can cut 2 to 3 t.ps if they need to save delivery costs.

 

All the old decoder were supposed to be out of the system by end of December. Hopefully in Feb they will do the switchover , which should see a dramatic improvment to the video quality of most channels.

 

 

 

 

 

 

 

 

Dont agree with what I bolded. Linear was all there was for everyone for many many years. The tech doesnt come into it that much, and while this and that may be SD, and its not a UI like Netflix, the 99% issue people have is cost. $14 is the "standard" fee that is set in stone for many. Thats not realistic, and Sky has NO wiggle room for price decreases, even though many here state that they should drop this and that and so on. Maybe they need to seperate Sport fully and have  


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  # 1933375 10-Jan-2018 09:31
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networkn:

 

For the 500th time, comparing the two isn't a reasonable. They aren't comparable. Netflix has it's advantages, Sky has many.

 

 

Sky has many advantages over Netflix? I can think of only two:

 

1. Sport (of which rugby is the main draw card for most).

 

2. Satellite delivery for consumers with limited internet for streaming.

 

Outside of these two factors, I don't reckon there would be many who would be willing to pay $100+ per month for other features like curated shows on food, history or living.

 

Over time, the number of consumers without internet streaming options will decline to a non-commercial number. Which just leaves sport.

 

Of course, Sky might have other advantages over Netflix (YouTube etc) that I have missed which provide value for paying an additional $80 - 100 per month. Feel free to add.


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  # 1934352 10-Jan-2018 09:54
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dafman:

 

networkn:

 

For the 500th time, comparing the two isn't a reasonable. They aren't comparable. Netflix has it's advantages, Sky has many.

 

 

Sky has many advantages over Netflix? I can think of only two:

 

1. Sport (of which rugby is the main draw card for most).

 

2. Satellite delivery for consumers with limited internet for streaming.

 

Outside of these two factors, I don't reckon there would be many who would be willing to pay $100+ per month for other features like curated shows on food, history or living.

 

Over time, the number of consumers without internet streaming options will decline to a non-commercial number. Which just leaves sport.

 

Of course, Sky might have other advantages over Netflix (YouTube etc) that I have missed which provide value for paying an additional $80 - 100 per month. Feel free to add.

 

 

Nobody pays $100 to watch food, history or living. You seem to hate Sky so much you are trying to cherry pick, but not very well.

 

I woudn't pay $47 or whatever Basic is for food, history or living. I'd pay $20. Fair value as I like docos, and the other stuff has some interest and FTA is there too, all in one place. I like sport. F1, tennis, cricket, rugger, MotoGP. Im happy to pay $100 to get Sport, FTA, the Basic channels, HD, reliable, SkyGo (which has improved resolution and about 26 channels now, its great). Sky OnDemand for catchups or browsing, box sets for bingeing. I only really want sport, so if it was $80 for just sport, I'd pay that. I'd pay $100 for the above, and I do.  I could cancel it now, wait 30 days get it back at $50, but I cant be bothered with the hassle and losing my recordings

 

If Netflix had sport, it would be similar to Sky, probably a couple of tads cheaper, but not much cheaper. Sport is premium, it costs, its really that simple

 

 


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  # 1935411 10-Jan-2018 11:17
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dafman:

 

networkn:

 

For the 500th time, comparing the two isn't a reasonable. They aren't comparable. Netflix has it's advantages, Sky has many.

 

 

Sky has many advantages over Netflix? I can think of only two:

 

1. Sport (of which rugby is the main draw card for most).

 

2. Satellite delivery for consumers with limited internet for streaming.

 

Outside of these two factors, I don't reckon there would be many who would be willing to pay $100+ per month for other features like curated shows on food, history or living.

 

Over time, the number of consumers without internet streaming options will decline to a non-commercial number. Which just leaves sport.

 

Of course, Sky might have other advantages over Netflix (YouTube etc) that I have missed which provide value for paying an additional $80 - 100 per month. Feel free to add.

 

 

Let me pose some rational analysis for you to consider - and you have to set aside your subjective views about things like food. history or living.  The basic premise is that content has a value.  And clearly it does - and some content has more value to different groups of people.  The basic premise that content has a value (are we can talk about it in terms of the economic concept of utility) is evident in that TVNZ still obtains $300m in advertising revenue to reach an audience that is willing to tolerate that advertising in order to view the content.  You can verify the premise that content has a value in the rise of Netflix and other streaming parties - building businesses on the basis that people are willing to pay to watch content.  Or even the good old movie theatre - people are willing to pay to watch the content, not rent time in a seat but watch content.  Easy to get your head around, right?

 

So having, begrudgingly accepted that content has a value, we can look at value propositions.  And we can use the NZ market as a good place to analyse that adding more content results in the higher prices for greater and greater bundles of content - and that as more an more content is added that the marginal utility to the consumer declines.  [Direct corollary - you'll pay a lot for your first ice cream on a hot day but be willing to pay less and less for each subsequent icecream until you'll pay nothing for the last one cos your demand is satiated. Easy concept, right]

 

So - whats the value of the most basic bundle in the marketplace (and completely ignore the cost of delivery here).  And we have three easy examples here:

 

Lightbox - general entertainment at $10/month (add 30% to get the HD price)

 

Netflix - general entertainment and movies at $11.50/month.  (again add 30% to get the HD price)

 

Neon - general entertainment and movies at $20/mth.

 

 

 

So whats the fair price for the basic bundle?  Hard to say - thats up to each individual to decide but evidence in the marketplace indicates a few things.

 

Neon is overpriced.   Lightbox is overpriced at $10/mth for just general entertainment (the evidence is the absence of paying subs and Sparks altered strategy to market).  Netflix is fairly priced or a loss leader to get critical mass after which it would move pricing to a fair economic return (obviously the evidence has to yet to play out to determine which it is).

 

So a bundle of general entertainment and movies is somewhere between $11.50-$20/mth.  You'll notice that the Lightbox price is discounted because it doesnt have the INCREMENTAL VALUE associated with adding the additional content called MOVIES.  

 

Do I have you so far?

 

Sky basic is $50/mth.  Lets strip out the cost of delivery for the satellite model - our evidence here is that the standalone price for rural signal delivery used to be $18/mth.  So the content for the basic package is therefore $32/mth.  Movies would be an incremental $21/mth.  

 

So the burning question is - what is the incremental value of adding 37 linear general entertainment channels (27,000 hours per month) and 7 linear movie channels (5,000 hours per month).  And that answer will vary wildly from person to person depending in their tastes.  Is it 50 cents per hour consumed, $1/hr consumed, $5/hour consumed?

 

And before you rush to answer that last question recall that $10 seems to be a very attractive (discounted) price to see a movie at a theatre - and that $4.20/hour for consumption (compared to $7.75/hr full priced).

 

It still comes back to the basic premise though.  Content has a value.  Adding more content adds more value ceteris paribus.


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  # 1935533 10-Jan-2018 13:09
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The hours per month, how many hours of that is unique programming, most people content already seen does not have much value for them.

As for people saying about other people hating Sky and wishing they'd burn, I think this thread would be a lot quieter if Sky wasn't threatening to take NZ's largest ISP's to court.

I realise they're stuck with Satellite broadcast costs, but if it was run better in my opinion it could be a great product for more people, I.e why is On Demand SD



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  # 1935534 10-Jan-2018 13:12
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It still comes back to the basic premise though.  Content has a value.  Adding more content adds more value ceteris paribus.



For those who don't use Latin regularly, ceteris paribus means "all other conditions remaining unchanged." It's frequently mistranslated to "all things being equal."

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  # 1935541 10-Jan-2018 13:19
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rugrat: The hours per month, how many hours of that is unique programming, most people content already seen does not have much value for them.

As for people saying about other people hating Sky and wishing they'd burn, I think this thread would be a lot quieter if Sky wasn't threatening to take NZ's largest ISP's to court.

I realise they're stuck with Satellite broadcast costs, but if it was run better in my opinion it could be a great product for more people, I.e why is On Demand SD

 

" I think this thread would be a lot quieter if Sky wasn't threatening to take NZ's largest ISP's to court."

 

No it wouldn't. Tall Poppy Syndrome, thats all it is. Sky hate existed well before any litigation threats

 

"but if it was run better"

 

Nah. Its about price. Its about Sky owning everything so we cant see it, which is bollocks. Ever heard of Netflix originals? Everyone wants exclusivity.

 

If Sky ran a  Netflix bus9inewss it would be priced like Netflix

 

If Netflix ran a Sky Sport business with addons, it would be like Skys prices

 

Unless Sky is rorting, there is nothing to complain about. If Sky's content does not interest you, there is nothing to talk about

 

 


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  # 1935542 10-Jan-2018 13:21
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rugrat: The hours per month, how many hours of that is unique programming, most people content already seen does not have much value for them.

As for people saying about other people hating Sky and wishing they'd burn, I think this thread would be a lot quieter if Sky wasn't threatening to take NZ's largest ISP's to court.

I realise they're stuck with Satellite broadcast costs, but if it was run better in my opinion it could be a great product for more people, I.e why is On Demand SD

 

So the hours of non-unique programming and the content that has been previously seen on Netflix et al - has no value?  Back catalogues of content have done very well for Netflix in its evolution - including movies that have already been through multiple windows.  

 

A nice case in point added to TVNZ's OnDemand library - the Australian produced Underbelly series'. Touted as exclusive to TVNZ.  Has already been played on TV3 (when it was first produced).  Has been played on Sky and had been in its OnDemand library for more than 12 months.  And yet TVNZ believes there is sufficient value (to an audience) that it is willing to pay for the rights and add it to its library (and then advertise it as an exlcusive).  Why?  In your view it has no value.  

 

Sky pays for Vikings series - after they have been available on Lightbox and advertised heavily during their time as an exclusive.  Again its old non-exclusive programming that in your mind doesnt have any value.

 

 

 

And as for the volume of noise on the thread......  it has been just as vocal pre-court action as post.  You have clearly missed the years of sky hating discussion.  It aint changed, it aint new and it aint gonna change.


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  # 1935543 10-Jan-2018 13:24
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tdgeek:

 

If Netflix ran a Sky Sport business with addons, it would be like Skys prices

 

 

With due respect, rubbish. You have no insight/ idea how Netflix would structure sport or what it would charge.


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  # 1935544 10-Jan-2018 13:26
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Batman:

 

When is Sky going to go 4K? That would set them apart.

 

 

The new set top boxes don't support 4K, so obviously not anytime soon. Obviously mySkys don't support 4K either.





Ross

 

Spark FibreMAX using Mikrotik CCR1009-8G-1S-1S+

 


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  # 1935545 10-Jan-2018 13:29
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I meant by unique programs that are not been repeated on same channel.
A lot of sky channels play same content three times a day.
Therefore I don't think it's fair to take a channel x 24 x 31 = hours of content people are getting.

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  # 1935547 10-Jan-2018 13:34
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dafman:

 

tdgeek:

 

If Netflix ran a Sky Sport business with addons, it would be like Skys prices

 

 

With due respect, rubbish. You have no insight/ idea how Netflix would structure sport or what it would charge.

 

 

Its not rubbish at all. Sport is about 2/3 of Sky's rights costs. If NF ran a Sky Sport service in NZ they cant get around that.

 

Sky's problem is customer pricing. Skys problem is also the cost of sport. They go together. The latter is the cause of the former

 

I subscribe to unsubsiding sports pricing, as it is loaded onto Basic. Make Basic $20, make sport $80, thats the $100. From there they can muck around with Basic, Neon, discounts etc, along with other options for efficiencies that Ive mentioned many times. But the fact remains, they make only about $12 per subscriber per month, there is no wiggle room, it costs what it costs. I agree they could make some changes but the only change people REALLY want is a $40 drop in prices


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