Netflix price increase

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#3360934 5-Apr-2025 10:35

networkn:

I love how every thread about price increases on digital content devolves almost immediately into 'if it's not cheaper than stealing, I am going to steal it'.

edit: You mean the way BigTech steals and sells our data as digital content? 😁

Just like in ancient Rome: bread and games. When both become too expensive, there is a revolt.

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#3361123 5-Apr-2025 22:42

networkn:

I love how every thread about price increases on digital content devolves almost immediately into 'if it's not cheaper than stealing, I am going to steal it'.

I love how you constantly miss the point.

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#3361126 5-Apr-2025 23:00

Tinkerisk:

networkn:

I love how every thread about price increases on digital content devolves almost immediately into 'if it's not cheaper than stealing, I am going to steal it'.

edit: You mean the way BigTech steals and sells our data as digital content? 😁

Just like in ancient Rome: bread and games. When both become too expensive, there is a revolt.

Didn’t someone say to “let them eat cake?” I’m sure that worked out well for everyone involved.

Ragnor

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#3361562 7-Apr-2025 10:43

Handle9:

networkn:

I love how every thread about price increases on digital content devolves almost immediately into 'if it's not cheaper than stealing, I am going to steal it'.

I love how you constantly miss the point.

We are at the point in the cycle where Netflix, formerly the lower cost (than PayTV) disruptor, is now the incumbent gorging us on pricing

Net profit of $5.4 billion and return on equity of 32% last year...

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#3361581 7-Apr-2025 11:15

Ragnor:

We are at the point in the cycle where Netflix, formerly the lower cost (than PayTV) disruptor, is now the incumbent gorging us on pricing

Net profit of $5.4 billion and return on equity of 32% last year...

What is their average return over the last 15 years? I believe they lost money for the majority of that time.

Usually products like this have a hard start where all the infrastruture is put in place well before revenue even remotely covers it.

myopinion

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#3361582 7-Apr-2025 11:15

return on equity of 32% last year...

Is that for real can you link that to somewhere? 32% return on equity is bloody amazing if you are a shareholder. They don't need to be increasing their prices at all if this is the case.

invisibleman18

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#3361615 7-Apr-2025 12:14

Am on the $20.99 plan and haven't had the notification yet. My billing info and change plan still show the current price so maybe it changes after the next billing date (16th April for us). A 23.8% increase in price is getting pretty steep at a time everything else is going up (apart from our incomes of course). For the amount we use it this increase is probably time to review whether it’s worth keeping.

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Handle9

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#3361758 7-Apr-2025 15:44

networkn:

Ragnor:

We are at the point in the cycle where Netflix, formerly the lower cost (than PayTV) disruptor, is now the incumbent gorging us on pricing

Net profit of $5.4 billion and return on equity of 32% last year...

What is their average return over the last 15 years? I believe they lost money for the majority of that time.

Nope. Netflix became profitable in 2014.

The price rise has nothing to do with their investment in their business, they are raising the price because they can.

RunningMan

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#3361759 7-Apr-2025 15:46

Apparently they make too much money off the cheaper plans with ads so need to up the prices on the expensive plans too https://www.rnz.co.nz/news/business/557424/why-netflix-has-increased-its-subscription-by-up-to-6-a-month

mattwnz

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#3361775 7-Apr-2025 16:45

Ragnor:

We are at the point in the cycle where Netflix, formerly the lower cost (than PayTV) disruptor, is now the incumbent gorging us on pricing

Net profit of $5.4 billion and return on equity of 32% last year...

if companies can, they will, as their responsibility is their shareholders. How is it any different to the supermarket sector or building materials sector in NZ.

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#3361776 7-Apr-2025 16:49

mattwnz:

if companies can, they will, as their responsibility is their shareholders. How is it any different to the supermarket sector or building materials sector in NZ.

To be fair, it has been proven that we are being ripped off by all those things, so that's not a good example.

However people actually have a choice to get Netflix, it's not a need, unlike petrol, building supplies or food.

The constant increases in streaming service costs, just mean I am more selective about what I subscribe to at any given time. I am prepared to spend x amount a month on digital entertainment, if a service is outside of that, I go without.

mattwnz

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#3361779 7-Apr-2025 17:04

The thing is that with content people don’t have a choice if that content has exclusive agreements. So it becomes a monopoly for that content. It is why many people use multiple services. In the old days people had sky for sport and movies etc so only had the one subscription. Although they did have competition for movies from video stores who had the same content

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#3361783 7-Apr-2025 17:22

mattwnz:

The thing is that with content people don’t have a choice if that content has exclusive agreements. So it becomes a monopoly for that content. It is why many people use multiple services. In the old days people had sky for sport and movies etc so only had the one subscription. Although they did have competition for movies from video stores who had the same content

Monopolies are not illegal. Digital content is not a God given right. It's not a need. It's available for you to purchase in most cases. You as a consumer get to choose if you want it at that price.

If the content provider decides they don't want to offer that content in your region, that is their right as the content owner.

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#3361787 7-Apr-2025 17:31

mattwnz:

if companies can, they will, as their responsibility is their shareholders. How is it any different to the supermarket sector or building materials sector in NZ.

It's a misnomer that being a listed company comes with a responsibility to increase revenue and profit.

fe31nz

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#3361816 7-Apr-2025 22:48

gehenna:

mattwnz:

if companies can, they will, as their responsibility is their shareholders. How is it any different to the supermarket sector or building materials sector in NZ.

It's a misnomer that being a listed company comes with a responsibility to increase revenue and profit.

In New Zealand, yes. Companies here often talk about "stakeholders", which can include their staff and the general public, for example. But I believe the law in the USA requires maximising the return to shareholders, and nothing else.

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