Assuming all this speculation is right ,why then is Hyundai even bothering?What I mean is, it seems a daft proposition for a major car brand to promote something and then turn around and say, well we only have this model and it is the elite one and by the way their is only a few being made .In other words why waste money on the thing to the point of flying one out here for an agg show. No point promoting something if you can not come up with a reasonably priced product that people will want.If they do stick to the $80000 price tag on the Kona EV, I believe it will sell in very low numbers.I may be wrong , just can not see people prepared to pay that much money for a vehicle that is essentially not a premium car brand.
They bother because they can make lots of money on the ones they do sell.....and because they will lose some high-ish value customers to other brands if they aren't available at all. Plus....pride.
Making $25K on 50 cars is still $1.25 million in profit.