FreeviewPlus is here, and DishTV have announed a base STB and a soon to arrive PVR STB. These can support third party apps.

Is there a desire to add a Lightbox app to these devices? Given that Lightbox is complementary to FTA, I would see a FV+ and Lightbox
STB being quite a cool device, and getting many past the "too hard or dunno how to use it or need another box" scenarios.

There's is an open system, it can support apps written for it