Just look at Musk... bought twitter for 44 Billion, now it's worth less than 1/2 that and still falling. Its still falling because it does not generate enough income to justify it price nor cover its costs. This is why so many businesses go broke, they do not have the cash flow to pay the bills.
he bought X to have control over social media not to make money.
the pen is mightier than the sword, something something something.