I'm not hugely upset by the branding issue, I'm more concerned (OK not really) about One focusing on its core business which is cellular and divesting the company of areas that don't fit into its future portfolio. The HFC network was primarily there to support the T-Box television network. With the advent of high speed fibre it's not necessary for One to own a high speed network when there are many network providers using the Chorus fibre backbone and local distribution networks. Is the HFC network about to go ??