I appreciate that TCL and Sky have the same policy. I'm just saying that for someone in my position who does not already pay for the HD ticket - paying $20/month for 1 channel is not a great deal especially considering most of the content will be on normal TV eventually.
Thanks Stargazer - I can certainly understand your position. Apologies though as I didn't explain it very well! We offer SKY channels to our cable customers as a service, so the SKY HD ticket requirement is not something we can change. Hope that makes it clearer.
Maybe instead of just accepting that this is the case, TCL could use their considerable weight as a re-seller (provider) to suggest that the model is flawed and that there would be a greater potential uptake if the channel was offered in HD without the need for the HD ticket.
I presume TCL has some autonomy in the way it structures the pricing - perhaps you could offer this to try to win customers over!