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  Reply # 1454774 21-Dec-2015 19:51
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gzt:
"I'm hungry"? What happens then?



It shows you all the local places to eat and you can then tell it which one to go to, Ford's Sync2 system is actually pretty cool.

gzt

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  Reply # 1454788 21-Dec-2015 20:17
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Ok that is logical. I was thinking it has an inbuilt pie warmer.. : ).

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  Reply # 1454792 21-Dec-2015 20:38
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what about "I need to poo" ?


Glurp
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  Reply # 1454839 21-Dec-2015 22:17
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JWR:




Which would you prefer?

Nanny state or Islamic state?


More suicidal animals thrilled to be able to ride in the back.





I reject your reality and substitute my own. - Adam Savage
 


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  Reply # 1454889 21-Dec-2015 23:43
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Not Toyotas best example of creative advertising, are they still with Saatchi and Saatchi.
Frankly it does nothing to make me want to buy one.
Just confirming our double standards really, perhaps that was the point .

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  Reply # 1455202 22-Dec-2015 11:47
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Right up there with the current nonsense in the UK of an African on a Rhodes Scholarship to Oxford complaining about a statue of Rhodes at Oriel....





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  Reply # 1455203 22-Dec-2015 11:48
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joker97: what about "I need to poo" ?



Never work with children or animals...





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  Reply # 1455213 22-Dec-2015 12:20
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Well they have made a not very good ad work for them.

With all the publicity around the ad there has probably been more views that there would have been otherwise.

Nanny state would indicate the government had pulled the ad so the title should really be changed to "PC brigade...."

If this is a case of the loud minority getting what they want, which seems to be the case a lot recently (see red peaks being added to the referendum) then it is disappointing.

If Toyota deliberately created and ad and some controversy good on them for playing the game.

Hmm, what to write...
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  Reply # 1455239 22-Dec-2015 12:40
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Geektastic: Right up there with the current nonsense in the UK of an African on a Rhodes Scholarship to Oxford complaining about a statue of Rhodes at Oriel....


I wasn't aware of this... what a bunch of pretentious prats 




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  Reply # 1455245 22-Dec-2015 12:56
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Hard to know what the intention was, but imo the crime was humor fail. Was it a fit with the target market? I would have to ask around. It is not me.

'Bugger' was a success and still would be today. This is a failure.

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  Reply # 1455274 22-Dec-2015 13:15
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'Bugger' was clever, funny and not malicious - everything this ad was not.





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  Reply # 1455301 22-Dec-2015 13:56
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Geektastic: Right up there with the current nonsense in the UK of an African on a Rhodes Scholarship to Oxford complaining about a statue of Rhodes at Oriel....


Off topic, but the guy was a racist, here is  one of his quotes...

"I contend that we are the finest race in the world and that the more of the world we inhabit the better it is for the human race. Just fancy those parts that are at present inhabited by the most despicable specimens of human beings what an alteration there would be if they were brought under Anglo-Saxon influence, look again at the extra employment a new country added to our dominions gives."




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  Reply # 1455315 22-Dec-2015 14:20
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Rikkitic: 'Bugger' was clever, funny and not malicious - everything this ad was not.



The "Bugger" TV ad drew 120 formal complaints to the ASA.  That in 1999, where the lame morally outraged masses didn't rally together on social media.  However it clearly did offend some people.
Most TV ads aren't clever or funny, "malicious" is kind of subjective.  If that ad was in "bad taste", then perhaps the problem is with social mores giving rise to the peculiar anthropomorphism and of pet animals by city-slickers - who are happy to eat meat, but not to kill.  Unless it's taking their kids fishing of course, dragging sprats and spotties out of the water to suffer slow protracted death by suffocation for no purpose at all except "for fun", then posting stuff on facebook about how the makers of that ad probably got their kicks as a kid by pulling the wings off flies.

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  Reply # 1455329 22-Dec-2015 14:36
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The vast majority of complaints about 'bugger' were that it was offensive language. The standards authority did not uphold those complaints.

@WyleECoyoteNZ : Nanny state is on your side lol ; )

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  Reply # 1455984 23-Dec-2015 13:49
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Fred99:
Rikkitic: 'Bugger' was clever, funny and not malicious - everything this ad was not.



The "Bugger" TV ad drew 120 formal complaints to the ASA.  That in 1999, where the lame morally outraged masses didn't rally together on social media.  However it clearly did offend some people.
Most TV ads aren't clever or funny, "malicious" is kind of subjective.  If that ad was in "bad taste", then perhaps the problem is with social mores giving rise to the peculiar anthropomorphism and of pet animals by city-slickers - who are happy to eat meat, but not to kill.  Unless it's taking their kids fishing of course, dragging sprats and spotties out of the water to suffer slow protracted death by suffocation for no purpose at all except "for fun", then posting stuff on facebook about how the makers of that ad probably got their kicks as a kid by pulling the wings off flies.


No one seems to be complaining about our dairy industry either.

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