Geektastic: I’m not sure that commenting that you’ve heard a rumour constitutes peddling anything, really.
Expecting every rumour to be 100% run down as to veracity before any member of the media mentions it is probably unrealistic as a goal.
I heard from a friend, 'real' journalists call fact checking 'professionalism'.
Sean Plunket doesn't have that obligation since he's a, er, deliberately BS spreading miscreant.