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# 136608 3-Dec-2013 10:27
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Telecom’s rollout of Ultra Fibre services on the ultra fast broadband (UFB) network is gaining momentum, with record sales achieved in the past two months.

In November, nearly 1300 customers signed up for Telecom Ultra Fibre, the highest month of sales since Telecom entered the UFB market in March and besting the previous month’s record. Telecom now has almost 6,000 customers on Ultra Fibre or awaiting connection.

Telecom CEO Retail Chris Quin commented: “The recent sharp spike in Ultra Fibre sales clearly shows the growing appetite from Kiwi consumers for better, faster broadband. If anything, the recent national attention on the UFB rollout is increasing consumer awareness about what UFB can offer – and encouraging more consumers who live in UFB-enabled areas to take advantage of the speed and reliability benefits that Telecom Ultra Fibre offers.

“We’ve also seen a strong pickup in customer inquiries on the back of our Ultra Broadband marketing campaign and our ‘Tech in a Sec’ videos that give helpful tips on things like watching internet videos via your TV.”

Telecom is also expanding its Ultra Fibre services to Canterbury, via UFB partner Enable. Telecom announced yesterday that more than 100 residential and business customers in Canterbury are now piloting Ultra Fibre, in preparation for a full commercial launch in early 2014.

Before Enable, Telecom’s Ultra Fibre sales have been limited to areas within the Chorus UFB footprint (the areas where Chorus has been contracted to lay fibre infrastructure). Over the past fortnight or so, Ultra Fibre has been ‘switched on’ in Whakatane, Oamaru, Masterton and Gisborne after additional telecommunications backhaul infrastructure was put in place to connect the Telecom network to the Chorus UFB network.

Telecom also released new data usage statistics today as part of its monthly Telecom Data Insights report shows average home broadband usage is now 34 Gigabytes (GB) per month (up 89% in the past year) and average usage by Ultra Broadband customers (using Fibre or VDSL technology) is almost three times higher, at 80-90 GB per month

“These figures show how Ultra Broadband customers are hungrier for more and more data. It’s driven in particular by video downloads such as YouTube, watching sports online such as the English Premier League football, and using multiple devices such as smartphones and tablets via WiFi off the same home broadband connection,” commented Mr Quin.

“As these customers tend to be ‘early adopters’, this gives us a sense of what data usage by Kiwis across the board will be like in the near future. The good news is that these figures show heavy data users are well served by Telecom’s top of the range Ultra Broadband plans, which offer 150 GB or even 500 GB per month.”




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  # 944583 3-Dec-2013 10:32
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I love the 34 gigIbit average usage. It's good to see that internet usage is rising.




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  # 944594 3-Dec-2013 10:47
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I saw some summarised data off the network showing usage across all subscribers on an hourly basis of the input and output bytes. And that was a big number.

 
 
 
 


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  # 944598 3-Dec-2013 10:51
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plambrechtsen: I saw some summarised data off the network showing usage across all subscribers on an hourly basis of the input and output bytes. And that was a big number.


Peter was the unit of measure a litre, ounce, kilo or acre?






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  # 944599 3-Dec-2013 10:54
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DonGould:
plambrechtsen: I saw some summarised data off the network showing usage across all subscribers on an hourly basis of the input and output bytes. And that was a big number.


Peter was the unit of measure a litre, ounce, kilo or acre?


It filled me with tera ;)

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  # 944602 3-Dec-2013 10:56
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Although I'm in no hurry to get UFB, it's good to see that the investment is starting to pay off.




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  # 944604 3-Dec-2013 10:57
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Ok perhaps I should be a little less obtuse, but I was hunting around the Stuff web site trying to find the article they wrote about an hour earlier on the same subject and couldn't find it.

Perhaps it was pulled because of the number of errors in it?

I have to express thanks to MF that he just posts these press releases rather than crafting an article with spin on it and then filling it with wrong info.

Seriously jurnos, if you're going to write about technology then you really do need to be able to get the difference between a bit and a byte correct.

I know this does sound picky, but when it's wrong it just makes readers (which some clue) wonder just what else is wrong with the article!

D




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  # 944638 3-Dec-2013 11:53
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DonGould:
Seriously jurnos, if you're going to write about technology then you really do need to be able to get the difference between a bit and a byte correct. 



I just can't believe that somebody essentially just rehashed a press release and yet still got things wrong.



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  # 944644 3-Dec-2013 12:02
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DonGould: Ok perhaps I should be a little less obtuse, but I was hunting around the Stuff web site trying to find the article they wrote about an hour earlier on the same subject and couldn't find it.

Perhaps it was pulled because of the number of errors in it?


Is this the stunning piece of journalism you were looking for?
http://www.stuff.co.nz/dominion-post/business/9469074/Broadband-pilot-sets-up-launch

I loved the line "Average home internet use in New Zealand now is 34 gigabits a month".  I use more than that on my phone when I'm travelling.

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  # 944649 3-Dec-2013 12:04
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sbiddle:  I just can't believe that somebody essentially just rehashed a press release and yet still got things wrong.


On the other hand, I find it quite good some times...  it serves as a good reminder to just take anything written on the offending site with a grain of salt.

At the end of the day they're just a business selling entertainment. 

As Peter hints at above, if I really wanted to know what's going on in that space at Telecom then all I (or anyone else for that matter) has to do is just ask.  It's not like Telecom (or Chorus) is short of vehicles to provide any information that people would like to know.

It does make me wonder if I should apply to Fairfax to be a technology reporter though.  Tom does a great job (and yes Tom I'm sure you pop in from time to time to read us here) and I have to confess I also generally check who the article author is and if it's not Tom then I return to 'grain of salt mode'.

D





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  # 944651 3-Dec-2013 12:11
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sbiddle:
DonGould:
Seriously jurnos, if you're going to write about technology then you really do need to be able to get the difference between a bit and a byte correct. 



I just can't believe that somebody essentially just rehashed a press release and yet still got things wrong.




When I read that Stuff "article" I thought about complaining to the site as this is sympomatic of the bluring of boundaries between "news" and PR. It's just lazy (and, in this case, bad) journalism.

I understand that much "news" is generated by organisations pushing it out via press releases etc, but think it would be more honest (and reduce the chance for mistakes) if sites acknowledged their sources and/or just put them up unedited.

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  # 944652 3-Dec-2013 12:11
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graemeh: Is this the stunning piece of journalism you were looking for?
http://www.stuff.co.nz/dominion-post/business/9469074/Broadband-pilot-sets-up-launch

I loved the line "Average home internet use in New Zealand now is 34 gigabits a month".  I use more than that on my phone when I'm travelling.


Yes that is the offending item...

"he fibre service started at $85 a month for a 30 gigabit data capacity plan."I would suspect the most common (capacity plan) is for people to be looking somewhere around the 80 gigabit mark (for $95 a month). Average home internet use in New Zealand now is 34 gigabits a month." "

PETER!  What's your mobile number?  I want to order that 30 gigabit pipe, but seriously if we're putting in 100GE ends on the fibre why are you limiting it ;)

...and here I thought we were running GEPON2.5 on the network?

Again jurnos, this stuff is hard enough to sell to customers.  I thought we were past the Guatting days of "using confusion as a marketing tool"...

D





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  # 944654 3-Dec-2013 12:17
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jonathan18: ...I thought about complaining to the site ...


When I woke up this morning the site was down with a proxy server error.... I suspected they had bigger problems than my little whinge. :)






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  # 944681 3-Dec-2013 12:53
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Ok, and now some credit for the Stuff guys... I see that they're now putting email addresses on the articles, so I dropped the jurno a quick email.




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  # 944700 3-Dec-2013 13:13
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it might be record numbers for the month, but when you think there is over 300,00 people who have access to UFB and not installing it, 1300 people is a really small uptake.




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