They do seem to be running out of ideas.The apple tags and iphone are expected next month, but the iphone isn't exactly ground breaking, it will be faster with a faster refresh rate, but still notched. . Hopefully a new apple TV too as the current one is ancient. They really need a new product. They have missed the boat with the smart speaker, as they really should have small cheap versions of this.
I'm bit like Pavlov's dog in respect to an TV and it is killing me with anticipation. But a lot Apple Fans are like that. 1103 days since last update and counting.