old3eyes:saeran: Mediaworks is the biggest media outlet in New Zealand. Remember that it's not just TV3 but they have a tonne of National & Local Stations (RadioLIVE, The Edge, The Rock, etc). Mediaworks reach is 3.8m at the moment. TVNZ & NZME can't compete because they aren't cross platform (at least not to the extent Mediaworks is – NZME has papers & radio).
Personally I much prefer 3 News over One, their political team – including the one and only Patrick Gower – is much better.
I call 3News 3 Labor News as they seem right up there with Labor and the Greens.
I call them both 'property inflation' news. They are often full of stories on NZ house prices, and that if people don't buy now they are going to miss out. They are often the lead stories, possibly because so many people have an interest in their property and love seeing it appreciate in value (on paper), as it makes them feel rich. I suspect at least in part due to all this coverage, house prices are higher than they should be.