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Topic # 191071 22-Jan-2016 11:13
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Free To Air channel launched by TVNZ will aim at the Male Demographic, likely to utilise the TVNZ Pop Up channel sitting on Freeview.
http://www.scoop.co.nz/stories/CU1601/S00179/tvnz-to-launch-new-male-skewed-entertainment-channel.htm 





 

 

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jmh

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  Reply # 1476738 22-Jan-2016 12:15
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LOL, I checked to see if it was April 1.  Anyone think the standard of PR writing has fallen?  Maybe the students are in for the hols. 


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  Reply # 1476744 22-Jan-2016 12:20
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I am a cynic, it will launch and within twelve months it will be gone





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  Reply # 1476747 22-Jan-2016 12:24
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"Male skewed"... Does it mean they have rights to broadcast rugby live, away from Sky with beer ads all day long?

 

/joke

 

 





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  Reply # 1476748 22-Jan-2016 12:26
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"aimed at the Male Demographic,"

 

Is this just code for reruns of Top Gear, along with hunting and fishing shows.

 

I suspect the proliferation of cooking shows has caused a drop in male TV viewers, and subsequently male orientated advertising, which TVNZ would like to get back..

 

 




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  Reply # 1476782 22-Jan-2016 12:49
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I think the lineup will be similar to this from 7Mate in Australia: https://au.tv.yahoo.com/plus7/browse/channel/7mate/


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  Reply # 1476786 22-Jan-2016 12:54
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wellygary:

"aimed at the Male Demographic,"


Is this just code for reruns of Top Gear, along with hunting and fishing shows.


I suspect the proliferation of cooking shows has caused a drop in male TV viewers, and subsequently male orientated advertising, which TVNZ would like to get back..


 



cocking shows instead?




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  Reply # 1476794 22-Jan-2016 13:05
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joshhill96:

 

I think the lineup will be similar to this from 7Mate in Australia: https://au.tv.yahoo.com/plus7/browse/channel/7mate/

 

 

So basically cars and fishing.





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  Reply # 1476901 22-Jan-2016 15:57
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this is great news can't wait


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  Reply # 1476904 22-Jan-2016 16:07
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Something for the boys to do while the wife is cooking dinner?


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  Reply # 1476912 22-Jan-2016 16:08
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I will give that a miss





Mike
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 It's our only home, lets clean it up then...

 

Take My Advice, Pull Down Your Pants And Slide On The Ice!

 

 


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  Reply # 1476940 22-Jan-2016 16:35
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24hr porn.





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  Reply # 1476961 22-Jan-2016 17:12
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Dulouz:

 

24hr porn.

 

 

 

 

it's called the internet.


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  Reply # 1476976 22-Jan-2016 17:36
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Looks like the sort of stuff I ignore on sky.

 

 

 

A


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  Reply # 1476980 22-Jan-2016 17:41
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Maybe it'll have cool stuff like Playboy magazine without the naked chicks. tongue-out


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  Reply # 1476982 22-Jan-2016 17:45
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jmh:

 

LOL, I checked to see if it was April 1.  Anyone think the standard of PR writing has fallen?  ...

 

Quoting TVNZ Chief Executive Kevin Kenrick:

 

“We know advertisers are seeking commercial solutions that address audience fragmentation and embrace viewers’ multi-screening behaviour. We’re developing an integrated media buy across on air and online that makes it easier to connect with audiences.”

 

Lost in translation  smile

 

 

 

 





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