Telecom & Telstra at it again

By Steve Biddle, in , posted: 18-Apr-2006 16:35

I found this story a funny read this afternoon - Telstra appear to have paid for the term AAPT in Google Adwords and a google search for prepay mobile phones.

Isn't it ironic then who owns the domain despite Telstra owning the TM for Bigpond in NZ?

Other related posts:
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Comment by freitasm, on 18-Apr-2006 17:18

Ownership of a domain name does not imply breach of a trademark registration. However, using a domain and offering a service or product that conflicts with a registered trademark is a problem.

Author's note by sbiddle, on 18-Apr-2006 17:59

The whole domain name versus TM debate is very interesting in NZ. I registered a domain name earlier this year before another company got in and found some of the legal threats very interesting. The only people who seem to be having any fun in NZ are AJ Park lawyers who seem to be involved in quite a few domain name cases.

Comment by techremarks, on 19-Apr-2006 10:31

I don't think Telstra is too worried about AAPT! Telecom has learnt the hard way what it is like to operate in a competitive market place. If Singtel goes ahead and buys AAPT and/or TCNZ, that's a different story.

Comment by juha, on 19-Apr-2006 10:40

I was going to post an entry trackbacking (backtracking?) to this one, mentioning Ferrit and Trade Me, but couldn't get the desired screenshot to show up in it. Anyway, you can see it here:

sbiddle's profile

Steve Biddle
New Zealand

I'm an engineer who loves building solutions to solve problems.

I also love sharing my views and analysis of the tech world on this blog, along with the odd story about aviation and the travel industry.

My interests and skillset include:

*VoIP (Voice over IP). I work with various brands of hardware and PBX's on a daily basis
  -Asterisk (incl PiaF, FreePBX, Elastix)

  -xDSL deployments

*Structured cabling
  -Home/office cabling
  -Phone & Data

*Computer networking
  -Mikrotik hardware
  -WAN/LAN solutions

*Wireless solutions
  -Motel/Hotel hotspot deployments
  -Outdoor wireless deployments, both small and large scale
  -Temporary wireless deployments
*CCTV solutions
  -Analogue and IP

I'm an #avgeek who loves to travel the world (preferably in seat 1A) and stay in nice hotels.

+My views do no represent my employer. I'm sure they'll be happy to give their own if you ask them.

You can contact me here or by email at