Posted on 3-Jul-2003 18:22
Filed under: News
Vodafone UK announced a raft of new GPRS price plans, including a flat-rate GPRS offering. The Mobile Connect Complete price plan gives customers an 'all-you-can-eat' service with a monthly fee for access and all data usage included.
Designed for heavy users, Mobile Connect Complete forms part of a number of changes to Vodafone UK's GPRS price plans, which are designed to reflect the changes in customer usage patterns. Other price plans will include Mobile Connect Select, Mobile Connect 10, Mobile Connect 25 and Mobile Connect Capped. Each offers varying line rental costs balanced against bundled data.
The bundle structures are designed to reflect changing customer data usage patterns. With applications such as the Vodafone Mobile Connect Card, a laptop PC data card for access to email, Internet, SMS and where applicable, the company intranet, the new price plans reflect the need to effectively manage the cost of data access.
"This is great news for our customers who are heavy users of information on the move", said Lance Batchelor, Marketing Director, Vodafone UK. "The introduction of a flat rate price plan will mean customers need no longer be concerned with the amount of data they are using, but can work wherever and whenever they need to for a fixed fee."
The changes revolve around the replacement of existing GPRS bundles - the GPRS1, GPRS5, GPRS15, GPRS40 and GPRS100 tariffs – with the following pricing options:
Mobile Connect Select (infrequent laptop user) £5.00/mo, no allowance, £2.00/MB
Mobile Connect 10 (occasional user – email and web) £15.32/mo, 10MB allowance, £1.50/MB
Mobile Connect 25 (regular user – mainly email retrieval) £25.53/mo, 25MB allowance, £1.00/MB
Mobile Connect Complete (frequent access) £45.00, no MB limits