Geekzone: technology news, blogs, forums
Guest
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.
British O2 to launch interactive services for Pop Idol TV Show
Posted on 11-Aug-2003 14:28 | Tags Filed under: News


British O2 to launch interactive services for Pop Idol TV Show
O2 announced that it will provide a range of interactive mobile services for the second series of smash-hit reality entertainment show Pop Idol.

O2 has already had phenomenal success in delivering groundbreaking interactive mobile services for shows such as Big Brother and Popstars: The Rivals. In the latest series of Big Brother, 1.5 million fans used their mobile to interact with the show, an increase of 25% on the previous year.

O2 will work with FremantleMedia (who co-own the Idols format with 19TV and whose UK production company, Thames Television, is co-producing Pop Idol with 19TV) to provide a range of services including:

  • Text voting
  • MMS alerts (subscribers to the service are sent the latest news, with a picture attached from the show)
  • News Alerts
  • Text Quizzes and Competitions
  • Ticker Service displaying viewers text messages will be shown on ITV2's Pop Idol Extra show
  • Java games
  • Downloads, including graphics and ring tones

    In addition, O2 will bring fans exclusive content via its dedicated mobile Pop Idol web site and the O2 WAP service specially designed to promote Pop Idol services. O2 customers will be able to access Pop Idol using O2 Active, - a branded, colour icon menu service that offers new and existing customers a simple means to access and navigate its growing range of mobile data and multimedia services.


  • More information: http://www.mmo2.com/docs/media/pr_030805.html...




    comments powered by Disqus


    Trending now »

    Hot discussions in our forums right now:

    Driving an automatic - do you use one foot or both?
    Created by geekIT, last reply by Geektastic on 22-Sep-2017 23:25 (134 replies)
    Pages... 7 8 9


    iPhone 8/iPhone X, impressions?
    Created by surfisup1000, last reply by mattwnz on 23-Sep-2017 00:08 (401 replies)
    Pages... 25 26 27


    Auckland Airport fuel supply obliterated by digger
    Created by Batman, last reply by k1wi on 23-Sep-2017 03:12 (220 replies)
    Pages... 13 14 15


    How to backup/copy an iphone app?
    Created by Batman, last reply by scuwp on 19-Sep-2017 19:37 (24 replies)
    Pages... 2


    Mighty Ape Birthday hunt 2017
    Created by ThePlague, last reply by joshhill96 on 21-Sep-2017 23:11 (22 replies)
    Pages... 2


    IOS 11 email client and Office 365 - heads up people
    Created by gjm, last reply by mattwnz on 20-Sep-2017 17:15 (18 replies)
    Pages... 2


    When did we become America
    Created by BTR, last reply by Fred99 on 22-Sep-2017 12:12 (66 replies)
    Pages... 3 4 5


    Sky blames piracy for lost customers. Sky: it's time to wake up and smell the coffee.
    Created by kingdragonfly, last reply by Rikkitic on 21-Sep-2017 11:10 (482 replies)
    Pages... 31 32 33