Geekzone: technology news, blogs, forums
Guest
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.
British O2 to launch interactive services for Pop Idol TV Show
Posted on 11-Aug-2003 14:28 | Tags Filed under: News


British O2 to launch interactive services for Pop Idol TV Show
O2 announced that it will provide a range of interactive mobile services for the second series of smash-hit reality entertainment show Pop Idol.

O2 has already had phenomenal success in delivering groundbreaking interactive mobile services for shows such as Big Brother and Popstars: The Rivals. In the latest series of Big Brother, 1.5 million fans used their mobile to interact with the show, an increase of 25% on the previous year.

O2 will work with FremantleMedia (who co-own the Idols format with 19TV and whose UK production company, Thames Television, is co-producing Pop Idol with 19TV) to provide a range of services including:

  • Text voting
  • MMS alerts (subscribers to the service are sent the latest news, with a picture attached from the show)
  • News Alerts
  • Text Quizzes and Competitions
  • Ticker Service displaying viewers text messages will be shown on ITV2's Pop Idol Extra show
  • Java games
  • Downloads, including graphics and ring tones

    In addition, O2 will bring fans exclusive content via its dedicated mobile Pop Idol web site and the O2 WAP service specially designed to promote Pop Idol services. O2 customers will be able to access Pop Idol using O2 Active, - a branded, colour icon menu service that offers new and existing customers a simple means to access and navigate its growing range of mobile data and multimedia services.


  • More information: http://www.mmo2.com/docs/media/pr_030805.html...




    comments powered by Disqus


    Trending now »

    Hot discussions in our forums right now:

    Climate change: what are YOU doing to help reduce greenhouse gas emissions in New Zealand?
    Created by frednz, last reply by MikeAqua on 16-Aug-2017 13:12 (216 replies)
    Pages... 13 14 15


    NZ Post is dropping 'Fast' snail mail
    Created by DarthKermit, last reply by mattwnz on 17-Aug-2017 21:37 (39 replies)
    Pages... 2 3


    Vodafone or Sparks
    Created by Unubis, last reply by Linux on 16-Aug-2017 17:07 (37 replies)
    Pages... 2 3


    Retaining wall $
    Created by kryptonjohn, last reply by kryptonjohn on 16-Aug-2017 19:01 (48 replies)
    Pages... 2 3 4


    In-car Navigation Alternatives
    Created by sbowness, last reply by dejadeadnz on 17-Aug-2017 20:15 (30 replies)
    Pages... 2


    iPhone 8 - no Touch ID?
    Created by Paul1977, last reply by dickytim on 17-Aug-2017 07:19 (40 replies)
    Pages... 2 3


    Router with 200mbps and parental controls
    Created by networkn, last reply by xpd on 16-Aug-2017 14:16 (13 replies)

    Anchor Milk, lightproof containers, and consumer - can you notice the taste difference?
    Created by surfisup1000, last reply by Satch on 17-Aug-2017 12:26 (84 replies)
    Pages... 4 5 6