Geekzone: technology news, blogs, forums
Guest
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.
British O2 to launch interactive services for Pop Idol TV Show
Posted on 11-Aug-2003 14:28 | Tags Filed under: News

British O2 to launch interactive services for Pop Idol TV Show
O2 announced that it will provide a range of interactive mobile services for the second series of smash-hit reality entertainment show Pop Idol.

O2 has already had phenomenal success in delivering groundbreaking interactive mobile services for shows such as Big Brother and Popstars: The Rivals. In the latest series of Big Brother, 1.5 million fans used their mobile to interact with the show, an increase of 25% on the previous year.

O2 will work with FremantleMedia (who co-own the Idols format with 19TV and whose UK production company, Thames Television, is co-producing Pop Idol with 19TV) to provide a range of services including:

  • Text voting
  • MMS alerts (subscribers to the service are sent the latest news, with a picture attached from the show)
  • News Alerts
  • Text Quizzes and Competitions
  • Ticker Service displaying viewers text messages will be shown on ITV2's Pop Idol Extra show
  • Java games
  • Downloads, including graphics and ring tones

    In addition, O2 will bring fans exclusive content via its dedicated mobile Pop Idol web site and the O2 WAP service specially designed to promote Pop Idol services. O2 customers will be able to access Pop Idol using O2 Active, - a branded, colour icon menu service that offers new and existing customers a simple means to access and navigate its growing range of mobile data and multimedia services.


  • More information: http://www.mmo2.com/docs/media/pr_030805.html...
    comments powered by Disqus
    Trending now »

    Hot discussions in our forums right now:

    Air NZ no longer in the top 10 Airlines
    Created by networkn, last reply by sbiddle on 18-Jul-2018 20:40 (28 replies)
    Pages... 2


    Advice on broadband issues?
    Created by manaia, last reply by hio77 on 16-Jul-2018 22:47 (20 replies)
    Pages... 2


    The Thai cave boys
    Created by kryptonjohn, last reply by Bung on 19-Jul-2018 10:29 (291 replies)
    Pages... 18 19 20


    BT handsfree with FM transmitter
    Created by xpd, last reply by Shoes2468 on 17-Jul-2018 20:37 (18 replies)
    Pages... 2


    Beginners guide to booking Airpoints Rewards seats on Air New Zealand
    Created by freitasm, last reply by sbiddle on 16-Jul-2018 15:56 (16 replies)
    Pages... 2


    Gaming & Video Editing PC
    Created by champakram, last reply by lNomNoml on 15-Jul-2018 23:24 (16 replies)
    Pages... 2


    Pania of the Reef - Napier, New Zealand
    Created by reddragon, last reply by reddragon on 17-Jul-2018 15:35 (15 replies)

    Identify a text message from 448110
    Created by martyyn, last reply by sampler on 19-Jul-2018 10:25 (11 replies)