Geekzone: technology news, blogs, forums
Guest
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.
AvantGo and the Concierge Service for Nissan 2004 Maxima Campaign
Posted on 16-Sep-2003 22:00 | Tags Filed under: News



Nissan is using the AvantGo mobile Internet service to extend its "Shift_" campaign to mobile and wireless devices. Nissan has launched an affinity marketing campaign for the Nissan 2004 Maxima called the "Mobile Concierge" that packages advertising for the new car with compelling entertainment content for consumers. The Maxima Mobile Concierge includes restaurant, nightlife, hotel, business service, museum listings and other localized information licensed from 10Best, an award-winning premium destination content company. Consumers can now access information for the 25 top U.S. cities and vacation destinations via their PDAs.

Developed for Nissan by advertising house, TBWA/Chiat/Day, the Mobile Concierge campaign contains branding banners that link to a 2004 Maxima microsite designed specifically for PDAs. The mobile microsite includes vehicle specifications as well as interior and exterior images highlighting performance and luxury aspects of the car.


More information: http://www.avantgo.com...




comments powered by Disqus


Trending now »

Hot discussions in our forums right now:

Tipping? Please no!
Created by BlueShift, last reply by MikeAqua on 24-May-2017 16:22 (93 replies)
Pages... 5 6 7


Bombing at Manchester concert, 19 dead
Created by Rikkitic, last reply by Fred99 on 25-May-2017 15:11 (111 replies)
Pages... 6 7 8


Variable speeds on Fibre Max
Created by kapitikarl, last reply by pandazzz on 24-May-2017 22:47 (32 replies)
Pages... 2 3


Father banned from watching daughter's netball game: what you think of this?
Created by Rikkitic, last reply by MikeAqua on 25-May-2017 13:50 (135 replies)
Pages... 7 8 9


The President Of The USA: Donald Trump
Created by TimA, last reply by kingdragonfly on 23-May-2017 07:44 (4357 replies)
Pages... 289 290 291


Tailgaters?
Created by Linuxluver, last reply by tripper1000 on 25-May-2017 14:43 (106 replies)
Pages... 6 7 8


New Surface Pro Tablets
Created by Krishant007, last reply by timmmay on 24-May-2017 19:20 (15 replies)

Automate "Dumb" Heatpump
Created by Paul1977, last reply by richms on 24-May-2017 11:26 (46 replies)
Pages... 2 3 4