mmO2 and other eight European operators create mobile alliance
Posted on 4-Oct-2003 12:30
Filed under: News
Nine leading independent mobile operators announced the formation of a new mobile alliance to provide seamless, enhanced voice and data solutions for businesses and consumers across Europe. Amena (Spain), O2 (Germany, UK and Ireland), One (Austria), Pannon GSM (Hungary), sunrise (Switzerland), Telenor Mobil (Norway) and Wind (Italy) yesterday signed a formal agreement in Munich, Germany.
These news come just at the same time as Vodafone announced in Europe plans for a flat fee access to data services. Knowing the broad reach of Vodafone, with £33bn revenues and 122 million subscriers, these other operators are following suit with Telefonica Moviles and TIM who joined before in another alliance.
The new alliance will initially span the European territories of its members and address more than 40 million subscribers. It aims to be quick to market with new, innovative cross-border products and services as well as co-operate on initiatives, including technology, sourcing and sales. As the alliance develops, it will expand to cover other key regions to further enhance the reach and 'home-away-from-home' experience of its customers, backed by the same simplicity, convenience and service quality to which they are accustomed.
Customers will benefit from progressively introduced services such as seamless GPRS and MMS connectivity across the members' networks, and simple access to home services such as voice-mail and customer service using familiar short-codes. In addition, the alliance partners will introduce a pre-paid top-up service to allow customers to quickly and easily top-up their credit when travelling in member countries.
In a phased approach, corporate customers will be offered highly competitive, flat rate price plans for voice and data services. This will give them easy access to the Internet, email and corporate networks, or whilst on holiday, the ability to download music services, java games, graphics and ring-tones safe in the knowledge they are in charge of what they spend.