Geekzone: technology news, blogs, forums
Guest
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.
Mobile movies: the market for short videos on small screens
Posted on 27-Dec-2003 10:21 | Tags Filed under: News

Datacom Research sees mobile video (streaming and downloading) as key reason for subscribing to 3G services. The report's conclusion supports our previous article on this topic, with a forecast of mobile video users reaching 305 million worldwide by 2006.

According to datacom Research's report, the Number One reason mobile phone subscribers will upgrade to third generation wireless services is to download, stream, and swap short videos. That is one of the conclusions of the new 105-page report, Mobile Movies: the Market for Short Videos on Small Screens, released today by Datacomm Research Company.

ďA large market for short videos is emerging: mobile phone and portable computer users,Ē said Michael Hentschel, Managing Director of Techvest International and the reportís lead author. "To succeed, wireless operators must support both professionally and user-created video content enabling diverse personal, preview, and promotional applications," he added.

Additional conclusions found:

  • Mobile video will gain traction in 2004 and take off in 2005. Handsets capable of playing and recording short videos are hitting the market. Third generation mobile phone and Wi-Fi hotspot services, capable of streaming live video, are rolling out around the globe. However, the supply of MPEG-4 content must rise to meet demand.
  • Which is best: downloading or streaming? The answer depends on the application. Downloading requires more device memory and digital rights management (DRM) for security, but can be performed during off-peak hours to save money. Streaming is sometimes finicky but enables live video, requires less handset memory, and is arguably more secure.
  • Six categories of mobile video to watch: Stay Tuned and See What I See for mobile phone service; Video Library and Video Rendezvous for Wi-Fi hotspot service; and On Location and Rent-a-Peripheral for proximity service.
  • The film industry has long searched for a larger market for short videos. That market has finally been found. Short videos are perfect for informing, instructing, and entertaining mobile users. One operator has even produced short movies specifically for mobile users.

    The report is available for US$995.00 (PDF version) on their site.



  • More information: http://www.datacommresearch.com...
    comments powered by Disqus
    Trending now »

    Hot discussions in our forums right now:

    Geekzone giveaway: Huawei nova 3e smartphone
    Created by freitasm, last reply by Brat on 20-Jul-2018 21:02 (43 replies)
    Pages... 2 3


    Faulty Windscreen - Am I being unreasonable
    Created by Wheelbarrow01, last reply by mattwnz on 20-Jul-2018 19:22 (25 replies)
    Pages... 2


    Advice on broadband issues?
    Created by manaia, last reply by hio77 on 16-Jul-2018 22:47 (20 replies)
    Pages... 2


    Can Chorus install fibre to neighbor's house without my consent
    Created by Louis2099, last reply by quickymart on 20-Jul-2018 20:51 (18 replies)
    Pages... 2


    Vodafone throttling connection to Steam/Origin
    Created by Drinkmelk, last reply by gaddman on 19-Jul-2018 19:46 (18 replies)
    Pages... 2


    BT handsfree with FM transmitter
    Created by xpd, last reply by Shoes2468 on 17-Jul-2018 20:37 (18 replies)
    Pages... 2


    Air NZ no longer in the top 10 Airlines
    Created by networkn, last reply by Tinkerisk on 19-Jul-2018 15:37 (35 replies)
    Pages... 2 3


    Pania of the Reef - Napier, New Zealand
    Created by reddragon, last reply by reddragon on 17-Jul-2018 15:35 (15 replies)