Telstra boosts network for predicted New Year SMS record
Posted on 30-Dec-2003 11:19
Filed under: News
Telstra has boosted capacity for its mobile phone networks around Australia to cater for expected record call and SMS volumes on New Year's Eve and New Year's Day.
Telstra Corporate Relations Manager, Maria Simpson, said more than 16 million SMS messages were expected to be sent by customers on New Year's Eve and New Year's Day - outstripping last year's record performance by two million messages.
"Portable mobile base stations will be installed and mobile phone capacity increased at various celebration locations and holiday spots across Australia to help our customers connect on what is one of the most celebrated nights of the year," Ms Simpson said.
"Our customers sent 14.2 million SMS text messages on New Year's Eve and New Year's Day last year and we anticipate this record will be exceeded again as these services continue to grow in popularity.
Thousands of customers are also expected to use Picture Messaging to send photos and personalised messages, ring tones and icons to family and friends around the world.
The predicted SMS increase follows a record 11.8 million SMS sent on Christmas Day - a 30 per cent increase on last year.
"Mobile phone calls on Telstra's GSM and CDMA networks also exceeded expectations on December 25 with more than 15.1 million calls made from mobile phones," Ms Simpson said.
Telstra's preparations for New Year celebrations and holidaymakers are well underway with additional, temporary coverage planned in most states to cater for the anticipated demand for mobile phone services.