Geekzone: technology news, blogs, forums
Guest
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.
Tiger Telematics and Minick to offer multimedia advertising to Gametrac
Posted on 13-Feb-2004 09:15 | Filed under: News

Tiger Telematics and Minick to offer multimedia advertising to Gametrac
Gametrac Europe Ltd has announced a partnership with European based interactive mobile applications experts Minick. The deal envisions Minick AG creating the platform that allows Gametrac to create and run its Smart Advertising (Smart Adds)service, for its handheld wireless entertainment device. This partnership is part of the move to create advertising delivered directly to the Gametrac, a Windows CE .Net handheld gaming device.

The Smart Adds service allows companies to target specific demographic audiences in real time. Participating advertisers will be able to access the Minick platform to create their advertising content using a combination of MP3 audio, mpeg video clips and jpeg images. Advertisers will then be able to select the target audience and immediately send out their communication. The advertising can be as simple or complex as required.

According to the company, the revenue created from the Smart Adds will go directly towards subsidising the price of the Gametrac wireless handheld hardware for the end user. The option of receiving the Smart Adds is offered to the consumer at purchase and the acceptance of delivery will be rewarded with a discount on the Gametrac device.

Gametrac says that the content of the advertising will be channelled through a Gametrac Content Manager that will ensure any communications are entertaining and informative.


More information: http://www.gametrac.com...
Trending now »

Hot discussions in our forums right now:

Finding good coffee in Auckland
Created by cloudlover, last reply by mdf on 21-Sep-2018 15:56 (25 replies)
Pages... 2


PS4 giving error "your router might not support IP packet fragmentation"
Created by Zepanda66, last reply by Zepanda66 on 21-Sep-2018 16:22 (18 replies)
Pages... 2


Vodafone really want me back.. or not?
Created by Lias, last reply by Basil12 on 21-Sep-2018 20:32 (34 replies)
Pages... 2 3


Advice needed on what to do with my car?
Created by kekehuang, last reply by andrewNZ on 21-Sep-2018 19:34 (32 replies)
Pages... 2 3


The Apple Watch Series 4, iPhone XS, XS Max and XR discussion and owners thread
Created by JEDENZED, last reply by sekh on 21-Sep-2018 20:20 (298 replies)
Pages... 18 19 20


New Zealand housing market (particularly Auckland)
Created by quickymart, last reply by tdgeek on 20-Sep-2018 21:10 (284 replies)
Pages... 17 18 19


Geekzone automatically (with human like delay) editing in tags?
Created by hio77, last reply by Linux on 21-Sep-2018 19:18 (11 replies)

IOS 12 impressions
Created by 3puttssuck, last reply by 3puttssuck on 21-Sep-2018 10:12 (73 replies)
Pages... 3 4 5