Geekzone: technology news, blogs, forums
Guest
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.
3 creates partnership with MyMovies
Posted on 3-Mar-2003 08:08 | Tags Filed under: News



3 UK revealed that life is to become far easier for the movie fan with the announcement of an agreement with film content specialists MyMovies to deliver the very latest movie information to 3's customers, enabling them to find out about the films playing at their local multiplex.

The content, created and packaged by MyMovies, will provide 3 customers with access to a broad catalogue of specially formatted movie-related video content: from the Top 10 Cinema Box Office Charts (including unique reviews and previews of the latest films), to behind the scenes features and the very best in celebrity interviews. The content will be accessible from the main 3 homepage on the handset and will be updated weekly, enabling 3 customers to decide which film they want to watch before they arrive at the cinema.

Lisa Gernon, strategy and marketing director at 3 UK, said: "We know from our extensive consumer research that people love the convenience and excitement of movie-related video content on their handsets. We're delighted to work with MyMovies - the clear leaders in their field - in order to develop this groundbreaking service. 3's proposition means that consumers will now be able to use our digital mapping and location-based services to find a cinema close to their current location, then access content from MyMovies to choose which film they would like to see."

Stuart Dennis, Managing Director of MyMovies, said: "Our strategy is to continually harness and exploit new and emerging technologies to deliver the widest possible audience for the UK film industry. We've spent the last eighteen months developing and finessing this service for 3G technology. We can't wait for 3 to launch so that we can further promote the latest movies and make life simpler for the movie-loving consumer."


More information: http://www.three.co.uk...

comments powered by Disqus


Trending now »

Hot discussions in our forums right now:

The President Of The USA: Donald Trump
Created by TimA, last reply by alienwithin on 24-Mar-2017 20:37 (3631 replies)
Pages... 241 242 243


TiVo Service ending on 31 October 2017
Created by Riggleby, last reply by blakamin on 22-Mar-2017 22:00 (542 replies)
Pages... 35 36 37


SixXS is shutting down - IPv6 now urgently required
Created by SirHumphreyAppleby, last reply by hio77 on 24-Mar-2017 20:14 (21 replies)
Pages... 2


Credit card charged without notification.
Created by Michaelfjs, last reply by PaulBags on 22-Mar-2017 18:46 (41 replies)
Pages... 2 3


[W] - Help a data hoarder find an ISP
Created by BinaryLimited, last reply by dt on 24-Mar-2017 17:52 (15 replies)

Google Mail setup help please.
Created by kiwifidget, last reply by lxsw20 on 24-Mar-2017 13:17 (14 replies)

Mass PC Parts, tools, iPads, tablets, desks, TVs, couches, wireless APs, HTC Vive's, laptops, desktops and iPhones!!!
Created by CamH, last reply by Rikkitic on 24-Mar-2017 17:12 (13 replies)

Terrorist attack on London
Created by Rikkitic, last reply by frankv on 24-Mar-2017 11:44 (27 replies)
Pages... 2