Oakley, Inc. is adding a 512MB version to its Oakley Thump line of digital music player and a new frame and lens color combination for the 256MB model.
The upgraded Oakley Thump can provide storage for up to 120 songs or a combination of music and data.
Oakley President Colin Baden says "The benefits of OAKLEY THUMP™ are unrivaled. No other portable music player eliminates dangling wires by integrating a state-of-the-art digital audio system into the lightweight architecture of patented optical technology. Even though nothing comes close to offering the freedom of this unique invention, we are sharpening our competitive edge by doubling the storage capacity but keeping the same price point for non-polarized versions".
The Oakley Thump features a fully integrated audio system, optimized for acoustically playback of digitally compressed files including MP3, WMA (DRM - both enabled and disabled) and WAV file formats. Oakley designed the earphones and lenses to flip up and down, making it practical to carry on a conversation or listen to music indoors. Positioned with three directions of movement, the Mylar speakers are custom engineered to offer a wide range of frequency response, up to the 20 kHz limit of human hearing. Patented XYZ Optics provides unsurpassed clarity, UV protection and impact resistance.
The 512MB version of Oakley Thump is available in a series of frame/lens combinations with different prices, starting from US$495.
