Geekzone: technology news, blogs, forums
Guest
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.
Google Acquires 5% of AOL for US$1 Billion
Posted on 21-Dec-2005 18:28 | Filed under: News



Google Inc. and America Online, Inc. are expanding their current strategic alliance, according to Time Warner, AOL's parent company.

The agreement creates a global online advertising partnership, makes more of AOL's industry-leading content available to Google users, and includes a US$1 billion investment in AOL by Google.

Under the strategic alliance, Google and AOL will continue providing search technology to AOL's network of Internet properties worldwide.

The agreement's broad range of new features for users and advertisers include creating an AOL Marketplace through white labeling of Google's advertising technology, thus enabling AOL to sell search advertising directly to advertisers on AOL-owned properties.

Part of the plan is also making AOL content more accessible to Google Web crawlers, and collaborating in video search and showcasing AOL's premium video service within Google Video.

Google Talk and AIM instant messaging users will be able communicate with each other, provided certain conditions are met.

Google will provide AOL marketing with credits for its Internet properties.

AOL and Google have also agreed to extend the term of their existing European relationship, and, subject to mutual agreement, they may extend the AOL Marketplace internationally. In addition, Google, AOL and Time Warner may choose to expand the new partnership to Time Warner's other advertising opportunities.

Google will invest US$1 billion for an effective 5% equity stake in America Online, Inc. Google will become the only shareholder in AOL other than Time Warner. Time Warner will retain management control and full strategic flexibility over AOL, while Google will have certain customary minority shareholder rights, including those associated with any future sale or public offering of AOL.









Trending now »

Hot discussions in our forums right now:

2019 Novel Coronavirus Covid-19 Discussion
Created by Batman, last reply by Batman on 22-Sep-2020 06:47 (15005 replies)
Pages... 999 1000 1001


Auckland paralyzed by damaged bridge
Created by Batman, last reply by Batman on 21-Sep-2020 18:12 (48 replies)
Pages... 2 3 4


Anyone downloaded iOS 14 yet ?
Created by Brunzy, last reply by JaseNZ on 19-Sep-2020 11:44 (40 replies)
Pages... 2 3


New Countdown Scan&Go
Created by freitasm, last reply by sbiddle on 22-Sep-2020 07:57 (25 replies)
Pages... 2


NZ Timber, where do you get yours?
Created by Hwale, last reply by neb on 20-Sep-2020 19:52 (22 replies)
Pages... 2


A wave goodbye
Created by Rikkitic, last reply by gehenna on 22-Sep-2020 07:53 (30 replies)
Pages... 2


Apple's new product lineup - Today's announcement wrap-up
Created by Handsomedan, last reply by mattwnz on 22-Sep-2020 00:06 (73 replies)
Pages... 3 4 5


The end of Skinny Direct
Created by nitrotech, last reply by everettpsycho on 19-Sep-2020 09:18 (20 replies)
Pages... 2