Vodafone Group Unveils New Organisation

The Vodafone Group Plc is changing its organisational structure including some new appointments which will be effective from 1 May.

The company wants to focus the business according to different market and customer requirements, and is splitting group operations management in three new business units:

Bill Morrow, currently President of Vodafone’s business in Japan will be the CEO for the European unit. It will contain all
Vodafone’s principal European markets including Germany, Italy, Spain and the UK. This unit will also include the global technology and marketing functions.

Tim Miles will move from his role as Chief Executive of Vodafone UK to become Chief Technology Officer. Before being CEO Vodafone UK, Tim Miles was the Vodafone New Zealand General Manager. He will be succeeded by Nick Read, currently Chief Commercial Officer in Vodafone UK. In addition Frank Rovekamp has been appointed Chief Marketing Officer.

The CEO for the Central Europe, Middle East, Asia Pacific and Affiliates unit will be Paul Donovan, currently Chief Executive of OVS (Other Vodafone Subsidiaries), and will contain the Group’s Emerging Markets and other Vodafone operations.

This unit will also include the Group’s joint ventures, affiliates and investments. Notably, Verizon Wireless, China Mobile, Vodacom and SFR.

The third unit, New Businesses and Innovation, will be led by Thomas Geitner as CEO. He is currently the Company’s Chief Technology Officer and an Executive Director. This unit will focus on converged and IP services in order to deliver new revenue streams as Vodafone seeks to provide innovative services to its customers.