New Zealand website voeveo.com offers mobile content trading

A New Zealand website enabling direct on-line trade for creators and buyers of mobile content has been launched and aims to change the traditional top-down sales model for games, videos, sounds and images.

Voeveo.com is a free market business model enabling content producers to feature their products on the site and sell on-line directly to mobile phone users worldwide.

A director of voeveo.com, Andrew Clapham, said its unrestricted platform for trading mobile content has been welcomed by independent producers in North and South America, Europe and Australasia.

“People transacting on the site have backed the principle of a peer-to-peer community of buyers and sellers able set their own prices and interact directly with each other,” he said.