Symantec has unveiled Norton Everywhere, a three-part initiative to take Norton beyond the PC and extend trust to new devices and consumer applications.
The initiative spans the areas of mobile safety, web safety across any device and embedded services on smart devices.
The company is combining its own consumer security, backup and infrastructure technologies with partners to deliver Norton services to consumers in an entirely new way. The offerings will be delivered direct to consumers, as well as through new business-to-business offerings.
Products being launched include Norton Smartphone Security for Android Beta, Norton Connect Beta and Norton DNS Beta.
“We are entering a new era where non-PC devices are exploding in numbers, which means more opportunity for cybercriminals. It’s becoming more and more critical for consumers to be protected beyond their PCs,” said Janice Chaffin, President Consumer Business Unit, Symantec. “The Norton Everywhere initiative takes a broad view of how Norton can deliver trust and high value to consumers and address evolving market needs. Symantec’s breadth of resources, partnerships, global reach and brand recognition make it uniquely able to deliver security and more to any internet-connected device in the world.”
Norton Mobile will address some of most common issues for smartphones, including device loss and data protection. Norton Mobile will address this rapidly growing market by delivering security and non-security offerings for the mobile platform.
Norton Smartphone Security Beta for Android is scheduled to be available in June 2010 and will give users the ability to remotely lock or wipe their device via text message in the event of device loss. Users will also benefit from Norton-strength anti-malware protection and call blocking for unwanted callers.
Symantec has also joined the partner program of HTC MobilityNow, a division of HTC Corporation. Symantec and HTC MobilityNow are working in concert for software development and testing on Android and Windows Mobile platforms.
Also scheduled for June release is the Norton Connect Beta, a free mobile application that can access any files archived via Norton Online Backup or Norton 360 from your iPhone, iPad or Android device. With Norton Connect, users can enjoy anytime, anywhere access to files. Users will be able to download Norton Connect Beta from the Android Market or the iPhone App Store.
A new mobile destination m.norton.com is now available for all mobile users to access the latest news, videos and downloads from Norton. The new site is available in English and will be available in German and Japanese in June.
Another initiative is Norton DNS Beta, based on the Domain Name System which acts as the internet’s invisible switchboard – has been designed to provide a safer, more reliable and faster internet experience, by delivering a variety of basic protection services like anti-phishing, anti-malware and anti-spyware via Norton verified web filtering.
Scheduled to be available in June, the Norton DNS Beta will be free and widely available. Users can provide safer web access to everyone in the home by either manually changing the DNS settings of their home router or alternatively, by installing a small application (available in June at www.nortondns.com) which will configure Norton DNS automatically.
Also in June, Android users can access Norton DNS Beta for faster, safer web access when on wi-fi via a small, easy-to-install mobile application from the Android Market.