Sky outbid for EPL rights (Premier League Pass discussion)

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#840712 21-Jun-2013 07:30

Kookoo: I am wondering about a funny thing here.
First, premierleaguepass.com was registered with GoDaddy on 15-January - check out their whois record. This tells me these guys knew the outcome 6 months ago. And on 4 March Rupert Murdoch's News Corp sold their stake in Sky. Does that smell funny?
January - Coliseum register their EPL domain.
March - Murdoch sells his shares in Sky.
June - Sky announces it's been outbid, "stunning" the shareholders.

This sounds like a good topic for a Tui billboard.
Murdoch - I don't do insider trading. Yeah right.

Registering a domain costs basically nothing. The guys behind it would have done so when they first had the idea of the business, long before any negotiations were complete or any outcome was known. So it doesn't really tell you anything other than they have been planning it for at least this long.

Since losing the epl would be a significant event likely to affect the share price, sky would have had to disclose it as soon as they knew it was the case by stock market rules.

At the most, sky would have known that other parties were bidding for the rights, but likel not who they were or their credibility.

NonprayingMantis

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#840713 21-Jun-2013 07:34

yitz:
nickb800: I wonder if Slingshot can actually tell what traffic coming from Akamai is EPL, or if they are going to low-key unmeter all Akamai traffic
Quickflix also use Akamai CDN and Slingshot is the only ISP to provide unmetered access to that, their network setup along with use of deep packet inspection gives them an advantage (Global Mode also relies on it)

As far as I know, slingshot can only unmeter quickflix on browsers.(Pc, mac) They can't do it via any device apps, like playstation, ipad, smart tv etc

Will this be the case for premierleaguepass? If so, makes the offer to unmeter pretty weak since most people will presumably prefer to use apps than watch via their laptop.

fyscdaniel

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#840868 21-Jun-2013 10:40

From June 2013 onwards, there will no longer be unmetered data plans for iSKY viewing with our Broadband Partners.

This is due to a service update we are making to improve the quality and delivery of content to viewers of iSKY across New Zealand.

We will continue to work with our partners to look for opportunities for iSKY viewers in the future. We're thankful to our partners for their great support thus far.

https://skytv.custhelp.com/app/answers/detail/a_id/1212/related/1/session/L2F2LzEvdGltZS8xMzcxNzY3ODkzL3NpZC9MbmhtNWZ0bA%3D%3D

sdav

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#841013 21-Jun-2013 13:15

vexxxboy:
sdav: I notice now that igloo have the AB test for $10. Is that the first time that has been offered at that price?

yes

Well that's a "psh" then...

When I say Sky have to be dragged kicking and screaming in to the future I feel like stuff like that justifies my position...

Benoire

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#841018 21-Jun-2013 13:22

The biggest problem with the pay-per-view market is not so much the actually service provider but the content holder, they are the ones that dictate the terms, set the number of players in the market etc.

Ideally Sky could allow you to pick and choose the channels that you want to watch and charge you accordingly, however that would kill the cross-subsidy that the groups get; i.e. want to watch a sports channel - you'll pay the true cost which is far greater than it is if you broke it down now.

Individual content is great if you only watch a small number of things, but realistically if you had to pay for everything as a pay per content it would be a very large figure... Imagine if Rugby is $10 a month, followed by F1, EPL, the other football leagues, then you have movies and TV shows... It all becomes expensive!

To those that also stream BBC content from iPlayer, remember that you're effectively breaking the geolock to get programs which are not authorised in this country and you're not paying a cent for them to the content holder.

grant_k

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#841023 21-Jun-2013 13:46

Benoire: To those that also stream BBC content from iPlayer, remember that you're effectively breaking the geolock to get programs which are not authorised in this country and you're not paying a cent for them to the content holder.

Well then, why don't the Beeb open up iPlayer to customers in NZ on a subscription basis, the way they have in some European countries?

They only have themselves to blame that NZ customers aren't paying a cent.

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grant_k

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#841025 21-Jun-2013 13:49

This column on the Herald website:

http://www.nzherald.co.nz/sport/news/article.cfm?c_id=4&objectid=10892048

brings some much-needed balance to this discussion. Sports coverage on FTA TV before Sky arrived wasn't all beer and skittles ... it was pretty patchy for a lot of the time, with only a fraction of the coverage that Sky subscribers now take for granted.

Benoire

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#841026 21-Jun-2013 13:50

I totally agree Grant, hence my 'its the content holders' comment. However, if you start to add up all these items seperately (i.e. iplayer, sports channels, movies) you'll probably find that actually it is not much cheaper and may be more expensive overall, but also they'd have to work out how to make on-demand content just play continously as some people just like the tv on playing something to distract them.

Edit: I'll clarify by saying that IF they where availalbe, it might actually be more expensive.

I think all Sky needs to do to become 'acceptable' is to update isky, release it as an app for lots of devices, provide ALL the channels as streams and then full on demand content. What Sky cannot do is unbundle as they'll lose the agglomeration effects that make PPV relatively cheap compared to content.

Kookoo

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#841103 21-Jun-2013 15:01

expression: Kookoo:

Murdoch sold his shares at $4.80, the shares are now (market close today) worth $5.25

Nothing more than conspiracy theories.

C'mon, you spoiled all the fun. Oh well, it was a good theory.

Hello, Ground!

Jas777

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#841128 21-Jun-2013 15:30

grant_k

I would imagine that reasons for iplayer not being here are to do with fact that as well as SKY, TVNZ also purchase BBC programs, UKTV purchases BBC programs and that the first language of choice in a lot European countries is not english so easier to set up as not competing with other platforms.

But I could be totally wrong.

I also agree about what we got before. Things like only 3 hours of a test match day, leaving ODI's for News and Holmes. only getting 1 full NPC game a week and that had adverts in it etc.

Benoire

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#841136 21-Jun-2013 15:37

Jas,

It was also to do with European TV distribution laws created by the EU, but I digress from the lack of football :0(

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Jas777

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#841137 21-Jun-2013 15:37

Benoire,

Agree totally about breakdown, be like saying you only want the steak on your restaurant meal but only prepared to pay 1/4 of the cost for it as 4 items on the plate.

And I know it is only an example but the rugby would be way more than $10 a month. If Colessium is charging $16 a month for premier league and it is not the number 1 sport here then think how much the rugby would be. And before someone comes back with the there is more games arguement, no one is going to watch all games, they will watch their team and maybe a few other big match ups.

tdgeek

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#841213 21-Jun-2013 19:20

Benoire: I totally agree Grant, hence my 'its the content holders' comment. However, if you start to add up all these items seperately (i.e. iplayer, sports channels, movies) you'll probably find that actually it is not much cheaper and may be more expensive overall, but also they'd have to work out how to make on-demand content just play continously as some people just like the tv on playing something to distract them.

Edit: I'll clarify by saying that IF they where availalbe, it might actually be more expensive.

I think all Sky needs to do to become 'acceptable' is to update isky, release it as an app for lots of devices, provide ALL the channels as streams and then full on demand content. What Sky cannot do is unbundle as they'll lose the agglomeration effects that make PPV relatively cheap compared to content.

Sums it up nicely.

There will always be those that only watch a small part of the offering, for them, Sky is not cheap. Others who watch a lot, including the other half, the kids. Then, Sky is a good deal.

groynk

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#841299 21-Jun-2013 21:38

I'm going to ditch sky and get the prem league pack. Told the wife to look at igloo for the kids channel and herself.
But I need a dvr solution now... shame igloo can't record

compost

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#841470 22-Jun-2013 13:23

Benoire: Individual content is great if you only watch a small number of things, but realistically if you had to pay for everything as a pay per content it would be a very large figure... Imagine if Rugby is $10 a month, followed by F1, EPL, the other football leagues, then you have movies and TV shows... It all becomes expensive!

Career couch potatoes would be worse off, but just about everyone else would be better off.

The average sports fan might be fanatical about one or two competitions, maybe three. If three competitions were priced like Premierleaguepass on different operators then the spend might be around $500/yr, and for other sports most would just watch free delayed coverage or highlights.

Add local Netflix/Hulu Plus equivalents and you're still saving compared to Sky's driftnet bundles.

One reason Sky has the business model it does and costs so much is that the subs are paying the handsome salaries of the world's best rugby players - an incredible financial burden for a small country. Once the inevitable happens and they all go to Europe then you'll only have to pay for their test appearances and Sky's prices should in theory be able to drop.

A time-poor geek is hardly a geek at all

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