VideoEZY OnDemand

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charsleysa

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#1120768 2-Sep-2014 19:26

davidcole:
charsleysa: I find the problem isn't the cost, its the not getting it how I want and when I want.
Going to see a movie at the cinema when it releases costs roughly $15 per person.
I would have no problem paying $40 to be able to stream a 1080p 5.1 surround version at home a couple of days after it's released in the cinema.

Until I can get it when I want and how I want, I'd rather stick with netflix and IP masking provider ($20/month) and just illegally download movies instead of waiting 4 months for it to come out on bluray.

Try $500 USD for the movies and requiring a $200,000USD home theatre, and you too can watch 0 day release at home. Normally it's houses in Hollywood that have this kind of set up.

Why is it limited to Hollywood houses? (Probably because Hollywood wants to increase the 100% profit to 200%).

The only issue I see with pricing is Hollywood wants more money, there is no other reason. Licencing fees are the biggest problem and that's why we can't have nice things.

Regards
Stefan Andres Charsley

gehenna

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#1120780 2-Sep-2014 19:50

It's usually Hollywood because the people using those sort of arrangements are people in the film making industry who have connections.

davidcole

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#1120798 2-Sep-2014 20:10

I didn't say limited to Hollywood. I said tend to be from holly wood as they tend to be in the industry and have the spare cash.

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sen8or

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#1120950 3-Sep-2014 07:45

Rental streaming is on a revenue share basis with the studios, I believe the ratio is approximately 70% to the studio, 30 to the supplier. These are old numbers (1-2 years) so things may have changed but I wouldn't think by much. Even if it's 50/50, that's still only $2.50-$4.00 per movie that ezy get to keep, take from that their agreement with franchisees in the area where the customer is to get a share of that rental (which I assume would be exempt from franchise fee and marketing calculations) and there really is sweet fa left for overheads etc.

It's more the rural customers they will be targeting, where getting to a store to rent isn't an option especially for new release product. Ofcourse broadband quality then becomes an issue.

I don't think bricks n mortar rental stores will feel too threatened by this, but it is "another" thing to shift public perception that the rental industry is dead (running on empty with a pacemaker perhaps, but not quite dead yet).

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