I guess it's a perspective thing... Buy an expensive system, then connect it with the cheapest cables you can find. It's hard to tell the quality difference without buying both the expensive and cheap options, then testing them one after the other.
The question is... Will you buy cheap cables, then keep wondering 'what would this sound like through the other cables?'. If you're not a tinkerer, and happy to move on - go for it.
Yeah general thing to watch out for is that you are getting enough copper in the cable. Often the 'monster' type expensive cable has a larger amount of rubber insulation, but the same copper core. This looks bigger but isn't necessarily better.
I'd go for the pro looking sink the cables in the walls install, especially if you have an earlier character home as the matchlining makes these installs a heck of a lot easier. (no horizontal dwangs). Gets you under your new house too, which can be worthwhile to check out everything else under there....
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