Vodafone, (Paul)
I'm buying an iPad tomorrow, 3G, 64GB. It's the ultimate sales and marketing tool, with an excellent balance of portability and battery life by all accounts. Without a doubt, after it's first month it will have paid for itself.
As an existing Vodafone customer, I'm disappointed in what has been presented today.
Every single time there is an Apple product launched, Vodafone fails to equal the hype and satisfy it's customers. While I can certainly appreciate the implications of introducing an unlimited plan, or the work required to restructure all of your existing broadband plans I'm largely disappointed by the fact these new data packs have expiry dates on them.
What is the point?
Go on, justify to us why a package that only deals with small amounts of broadband data should be limited by time, rather than quantity of data used?
A unique PR and revenue generating opportunity has passed by as we are left underwhelmed with no solution similar to the 12GB free range plan, that lasts 365 days. I, and many businesses I work with are the type to spend "$179NZD" on a flat rate 12GB pack.. Chances are, should I use that within 12 months, I will no doubt buy another.
Don't look at averages divided by your thousands of customers. Give us the OPTION to buy as much as we need so we stop AVOIDING youtube and other streaming services while using these devices on the go. Give us something that is UNIQUE to Vodafone customers. Something to BRAG about.
Think: This is a chance to one up XT's better 3G network compatibility. Missed.
I remain excited about the iPad, but once again (and perhaps for the last time?) my faith in Vodafone's ability to satisfy it's customers (including the loyal) is quickly coming to an end.


